VR Escapism Programs

This Chemotherapy Patient Program Uses Virtual Reality as a Form of Escape

This chemotherapy patient program uses virtual reality headsets to help people with cancer escape their daily reality and leave the hospital in a sense, even when they are too ill to actually do so. Virtual reality studio Start VR partnered with Samsung Australia and hospital and cancer treatment facility Chris O'Brien Lifehouse to offer the distraction therapy.

Using Samsung Gear VR headsets, the Lifehouse VR Trial hopes to alleviate psychological stress for patients undergoing chemotherapy at the Australian health center. A chemotherapy patient can choose between experiences at the Gear VR store or Start VR offerings, which include relaxing at a travel destination and a stimulating skydive from an airplane. Distinctly Aussie experiences are also available: petting koalas at the zoo, taking a boat around Sydney Harbour and snorkelling.

Virtual Reality Therapy
Using virtual reality headsets to help patients escape reality during medical treatments.
Distraction Therapy
Using immersive experiences to alleviate psychological stress for patients undergoing medical treatments.
Personalized VR Experiences
Offering patients a range of virtual reality experiences tailored to their preferences and interests.

Where This Applies

Healthcare
Integrating virtual reality technology into medical treatments to enhance patient experience and well-being.
Technology
Developing virtual reality headsets and software for therapeutic purposes in healthcare settings.
Entertainment
Creating immersive and interactive virtual reality experiences for relaxation and stress relief.
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 81%
Activity 96%
Freshness 8%

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