Upcycled Cauliflower Crisps

Nudie Snacks Makes Cauliflower Snacks That Reduce Food Waste

Nudie Snacks' new Cauliflower Crisps are made with 40% cauliflower grown in Scotland that help to reduce food waste, as the snacks are actually made from fresh yet "wonky" produce that would have otherwise been discarded. The Cauliflower Crisps are offered in varieties like Katsu Curry and Cheese and Caramelised Onion, both of which can be enjoyed as a better-for-you alternative to potato chips.

The Cauliflower Crisps by Nudie Snacks are made with 38% cauliflower puree as the first ingredient, plus a few other simple additions like corn flour, potato flakes and other ingredients and seasonings to create each of the uniquely flavored varieties. According to Nudie Snacks, the vegan- and vegetarian-friendly Cauliflower Crisps snacks are low in sugar and have 40% less fat than potato-based crisps, all without compromising on flavor.

Image Credit: Nudie Snacks

Upcycled Snacks
Creating snacks from fresh but 'wonky' produce reduces food waste and taps into the upcycling trend.
Better-for-you Alternatives
Offering healthier options, like cauliflower crisps with reduced fat and sugar, caters to the growing demand for better-for-you snacks.
Novel Flavors
Introducing unique flavors, such as Katsu Curry and Cheese and Caramelised Onion, adds novelty and excitement to the snack market.

Industries Being Reshaped

Food and Beverage
The food and beverage industry can leverage upcycled snacks and better-for-you alternatives to cater to conscious consumers.
Agriculture
The agriculture industry can explore partnerships with snack manufacturers to repurpose or sell 'wonky' produce for upcycled products.
Packaging and Distribution
The packaging and distribution industry can innovate sustainable packaging solutions for upcycled snacks and better-for-you alternatives.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 46%
Activity 60%
Freshness 9%