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Communal Canine Leashes

The 'We Leash' Provides a Handle for Both Owner and Their Dog

— September 8, 2016 — Lifestyle
For dog owners seeking canine leashes that tug less on the body of their furry companions, the 'We Leash' provides a communal way to walk a dog by giving a handle to both owner and dog. This is thanks to a dual design that omits the need for dragging or pulling by restraining less of the dog's body.

The 'We Leash' creatively aims to build an aspect of trust between owner and pet, allowing the dog to have half of the control over the walk. The leash has two handles with one belonging to the owner and the second sitting in the dogs mouth. Well-trained canines are able to keep a hold of the handle and feel less restrained by a body or neck harness.
Trend Themes
1. Dual-handled Leashes - The 'We Leash' provides pet owners a design that allows them to hold onto the leash while the dog holds onto the other handle, indicating opportunities to develop additional dual-handled leash designs.
2. Trust-building Pet Products - By designing pet products, like the 'We Leash', which build trust between the owner and the pet, innovators have the opportunity to create whole lines of trust-building pet products.
3. Less Restraint Dog Leashes - There is a growing market for less restraining dog leashes like the 'We Leash,' indicating an opportunity for more companies to innovate in this space.
Industry Implications
1. Pet Accessories - This dual-handled leash design is an opportunity for pet accessory companies to create more products that prioritize both pet comfort and pet safety.
2. Pet Training - Dog trainers and pet training companies can incorporate this dual-handled leash design into their curriculum, tapping into a market of pet owners who are looking to build trust with their pets.
3. Outdoor and Sporting Goods - Companies in the outdoor and sporting goods industries can create more dog walking products that prioritize ease of use and high-quality materials to enhance the dog-walking experience.
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