"It's not too soon to break a resolution" and you're going to want to after getting a taste of Ben & Jerry's new Candy Bar Pie Pint Slices.
If Candy Bar Pie sounds familiar, it's because the flavor was previously a limited-edition pint that was unfortunately sent to the Ben & Jerry's Flavor Graveyard. However, now the flavor is back and better than ever in its new form as a Pie Pint Slice. Each of Ben & Jerry’s famous Pie Slices takes chunks and swirls of ice cream and dips it all in a crunchy dark chocolate coating to create an indulgent on-the-go-treat. The new Candy Bar Pie Pint Slices take the concept to the next level with swirls of peanut butter ice cream, fudge flakes and salty pretzel pieces all wrapped up in a chocolatey coating.
Image Credit: <i> Ben & Jerry’s.</i>
What Makes This Trend Stand Out
- Indulgent Treats
- There is an opportunity to create additional indulgent treat products by combining unique flavors, toppings, and coatings.
- Limited Edition Resurrections
- Bringing back successful limited edition flavor products in new formats has potential to generate excitement and reinvigorate interest in the brand.
- On-the-go Snacking
- Creating convenient, single serving variations of popular ice cream flavors for on-the-go snacking provides opportunities to appeal to busy consumers in a fast-paced society.
Sectors Adopting This
- Food and Beverage
- The Food and Beverage industry can capitalize on the trend of indulgent treats and limited edition resurrections to create new products that will appeal to consumers' desires for unique, flavorful experiences.
- Convenience Stores
- Convenience Stores can capitalize on the trend of on-the-go snacking by offering pre-packaged, single-serving, indulgent treat products that will appeal to busy consumers seeking a quick snack option.
- E-commerce
- The e-commerce industry can capitalize on the trend of unique, limited edition resurrections by offering exclusive, hard-to-find products that will generate excitement and drive sales.
