College students are an expanding demographic and these campus vending machines take advantage of the buying power of this market.
The machines are digital and offer students a variety of the personal items they may require -- including snacks, tech accessories, drinks and personal care products. The campus vending machines are controlled via a touch screen rather than the buttons that most feature. The same touch screen will also show streams of digital ads and companies will be able to post these ads as well as place the items they are selling in the vending machines.
These machines will provide necessities to consumers as well as more information than most of their kind are able to offer, while simultaneously expanding companies' reach within the college market.