Campus dining is associated with being rather dull and basic, but Aramark is making waves in the market for upscaling the experience to be more in-line with what Gen Z students are looking for.
Implementing world-class chefs, dietitians and nutritionists, Aramark is focusing on sustainability, locally grown food, a heightened sense of customization and, above all, convenience.
Consumers that fall in the category of Generation Z are already in or heading to post-secondary institutions. As such, Aramark is helping to craft the campus dining experience to be more in-line with what they generation is looking for in food and beverage.
Aramark currently serves 500 campuses at universities and colleges across the United States and Canada, and is continuing the process of creating the "campus culinary" experience.