What is the trend of collaborative streetwear collections?

The collaboration between BAPE and adidas showcases the trend of streetwear brands partnering with sportswear labels to create unique and attention-grabbing collections.

What is the trend of iconic print designs?

The use of BAPE's iconic 1st CAMO design print throughout the collection highlights the trend of incorporating recognizable and distinctive prints in fashion.

What is the trend of tonal camouflage colorways?

The four tonal camo colorway options in the collection reflect the trend of using different color variations within camouflage patterns to create vibrant and eye-catching designs.

What are the implications for the streetwear industry?

The collaboration between BAPE and adidas demonstrates the potential for streetwear brands to expand their reach and appeal by partnering with well-established sportswear labels.

What are the implications for the sportswear industry?

The collaboration with BAPE allows adidas to tap into the streetwear market and offer consumers unique and highly sought-after designs.

What are the implications for the fashion retail industry?

The release of the BAPE x adidas CAMO adicolor collection presents an opportunity for fashion retailers to attract customers with limited edition, high-demand collaborative releases.

Colorful Camoflauge Sportswear : CAMO adicolor

Colorful Camoflauge Sportswear

Camo-Patterned Collaborative Sneakers Image 1

Camo-Patterned Collaborative Sneakers Image 2

Camo-Patterned Collaborative Sneakers Image 3

BAPE and adidas Launch the First CAMO adicolor Collection For FW18

Amy Duong — August 6, 2018 — Fashion

References: bape & highsnobiety

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Japanese streetwear imprint BAPE works in collaboration with sportswear label adidas on its first-ever collaborative CAMO adicolor series for the Fall/Winter 2018 season. The new range sees BAPE's iconic 1st CAMO design print all throughout the pieces. The series is comprised of track pants, matching track tops, and t-shirts -- all of which are offered in four tonal camo colorway options. There is a selection of either green, blue, black, and red, all of which boast the BAPE design print all over alongside co-branding details.

Some of the co-branded touches include adidas' signature trefoil logo, the three striped sleeves, and the APE HEAD motif by BAPE. The first BAPE x adidas CAMO adicolor collection will be available to shop beginning July 28th online.

Trend Themes

Collaborative Streetwear Collections — The collaboration between BAPE and adidas showcases the trend of streetwear brands partnering with sportswear labels to create unique and attention-grabbing collections.
Iconic Print Designs — The use of BAPE's iconic 1st CAMO design print throughout the collection highlights the trend of incorporating recognizable and distinctive prints in fashion.
Tonal Camouflage Colorways — The four tonal camo colorway options in the collection reflect the trend of using different color variations within camouflage patterns to create vibrant and eye-catching designs.

Industry Implications

Streetwear — The collaboration between BAPE and adidas demonstrates the potential for streetwear brands to expand their reach and appeal by partnering with well-established sportswear labels.
Sportswear — The collaboration with BAPE allows adidas to tap into the streetwear market and offer consumers unique and highly sought-after designs.
Fashion Retail — The release of the BAPE x adidas CAMO adicolor collection presents an opportunity for fashion retailers to attract customers with limited edition, high-demand collaborative releases.

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