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The New Calbee Kitchen Mixes Snacks and Fast Food

 - Jul 12, 2014
References: prtimes.jp & en.rocketnews24
As part as an unusual campaign, Japanese snack food manufacturer Calbee is opening up the Calbee Kitchen in an expressway with heavy traffic. Although the snack maker has a large presence in grocery stores and it has previously opened other stores like Calbee Plus and Grand Calbee, when this new shop opens up on July 14th, visitors will find a fun and unusual snack menu.

The new Calbee Kitchen is set to serve parfaits loaded with fruit, yogurt and breakfast cereal, shrimp-flavored chips that are exclusive to this location and oddest of all, a potato chip sandwich, where a meaty patty has been replaced with just a pile of chips. It doesn't seem like a very healthy snack, but at least there is some lettuce on the bun.