Bubble Wrap Dresses

Danielle Romeril's Unconventional Collection is Inspired by Packing Materials

Ever-amusing bubble wrap served as the inspiration for Danielle Romeril's Spring/Summer 2014 collection, as seen in several white bubble wrap dress fashions. From a distance, the pieces seem to have a unique quilted white lace texture, but upon closer inspection, the garments are translucent and papery, bearing a lot of resemblance to bubble wrap.

In addition to taking inspiration from this unconventional fashion material, Romeril also used performance tape to seal the designs of her Goretex jackets and create seams around the lace panels in the garments. Although the designer was advised that her big ideas would be a "Nightmare in production," Romeril's response was: "This is slow fashion, it's craft, we do it this way because it is beautiful this way. It makes the pieces special, it makes it worth spending money on a young designer as the big guns don't operate like that."

Bubble Wrap Fashion
Opportunity to explore unconventional materials and textures in fashion design.
Innovative Materials in Fashion
Potential to incorporate performance tape and other unconventional materials into garments.
Slow Fashion Movement
Emphasis on craftsmanship and unique handmade pieces could disrupt traditional fast fashion practices.

Where This Applies

Fashion Design
Designers can experiment with unconventional materials and textures to create unique and eye-catching garments.
Textile Manufacturing
Manufacturers can explore the use of performance tape and unconventional materials to create innovative textiles.
Fashion Retail
Retailers can tap into the slow fashion movement by curating collections of handmade, unique pieces.
SCORE
2.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 43%
Activity 23%
Freshness 8%

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