Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Designer Alexa Chung Introduced a Range of British-Inspired Fashion

 - Jan 11, 2018
References: refinery29
British fashion mogul and designer Alexa Chung recently introduced her third collection of British-inspired fashion; it consists of pieces that range from feminine lined dresses, oversized pieces, chunky boots, corduroys and simple t-shirts. The collection is named 'Fantastic,' and is said to pay an homage to the "90s music scene," by taking inspiration from old school British pop music and the bright culture of Britain. Some of the names that Alexa Chung had in mind when creating the series include Blur, Suede and Oasis. Each of these artists played large roles during the time of rebellion in the 90s.

Chung states, "it's important for me to create something both timeless and timely. This collection embodies Britpop and translates that creative spirit into silhouettes for the current generation. For want of a better word, it's fantastic." The British-inspired fashion collection encourages adaptability, as every piece is crafted to be versatile. In a more sport-inspired perspective, Chung includes pieces such as sweaters and hoodies. For a more feminine take, consumers can express themselves with pieces such as mini skirts, dresses and silk tops.