Deceptively Uncomfortable Pillows

This Brick Pillow is a Softie on the Inside

After a tough day at work, a brick pillow may look like an uncomfortable headrest.

However, this patterned cushion is far from harsh. This pillow is perfect for a quick nap on the couch. This design may deceive your guests into thinking you live in a hard, cold atmosphere, but one touch and they'll instantly fall in love with the plushy accessory. While the brick print may not look very family-friendly, this pillow would work well in the apartment of a hip young couple or for students looking to dress up their place with simple accents.

The brick pillow would also make a good prank accompaniment. People will squirm if they think you're bashing your head against a brick wall!

Deceptive Design
Designing products that are visually misleading but pleasantly unexpected.
Comfortable Paradox
Creating products that represent two contrasting elements, like comfort and discomfort.
Tactile Illusion
Using materials and textures to create an illusion of a different object.

Industries Being Reshaped

Home Decor
Designing pillows, blankets and other accessories with deceptive design elements.
Prank and Gag Gifts
Creating humorous products that use deceptive design in their construction.
Interior Design
Incorporating tactically misleading products into interior design schemes for artistic effect and surprise.
SCORE
2.5 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 48%
Activity 19%
Freshness 8%