Unlike many snack bars that are high in carbs and low in fat, IQ BAR sets itself apart as a high-fat, low-carb brain food snack bar that includes six ingredients to support brain function.
The handful of functional nutrients that can be found in these brain food snack bars include adaptogenic lion's mane extract, omega-3 fatty acids, flavonoids, Vitamin E, magnesium and prebiotic fiber. Each purposefully included nutrients is listed on IQ BAR's website, along with numerous studies that help to clearly illustrate its benefits for sustained cognitive energy, performance and health.
As Will Nitze, CEO of IQ BAR, says: "IQ BAR is just the first product line in what will eventually become a broad-reaching "brain food" company. We're trying to create an entirely new category."