Jennifer Brachmann presented her BRACHMANN Spring/Summer 2015 collection during Mercedes-Benz Fashion Week Berlin. For her latest line, the designer looked to the 60s for inspiration and created contemporary pieces for a modern Don Draper role.
Opting for a palette of neutrals, Jennifer creates a range of versatile separates that are perfect for city life. Her ensembles can be broken up and incorporated into one's existing wardrobe and make a seamless transition from day to evening.
Standouts from the BRACHMANN Spring/Summer 2015 collection include collared shirt and short pairings along with linen suiting and lightweight trench coat designs. Overall, the label's latest showing is a relaxed and modern take on 60's elegance. The era's structured cuts are made softer and more comfortable without losing their sense of sophistication.
Key Themes Behind This Trend
- Contemporary 60s Attire
- Opportunity for designers to create modern pieces inspired by the 60s with a relaxed and comfortable twist.
- Versatile Separates
- Potential for creating versatile clothing options that can be easily incorporated into existing wardrobes.
- Relaxed Silhouettes
- Opportunity to design clothing with softer and more comfortable cuts while still maintaining a sense of sophistication.
Where This Applies
- Fashion
- Fashion designers can explore the market for contemporary clothing inspired by the 60s with versatile and relaxed designs.
- Retail
- Retailers can cater to consumers looking for modern clothing options that can be easily mixed and matched with existing wardrobes.
- Textile
- Textile manufacturers can produce fabrics that offer both comfort and sophistication, meeting the demand for relaxed silhouettes.
