Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

BMW Isetta

 - Nov 28, 2007
References: autoexpress
The latest auto rumor from the UK is that BMW may be working on a new Isetta microcar, the post-war "econo-egg" of the 1950s.

BMW resurrected the MINI, but can they do the same with the pod-like Isetta? The original three-wheeler was only 2.4 metres long, leaving enough space for two passengers and a few groceries, but the new model will be a little bigger to accommodate a fourth wheel. The rear-mounted engine will make the Isetta the most eco-friendly BMW to date.

"That will help it to cut the line-up's average emissions to meet future targets. A zero-emissions electric variant would also provide a similar benefit," said AutoExpress. "BMW has given no official confirmation of the new Isetta's existence, but company bosses are said to be considering design proposals."

"One issue to address is brand image. Could such a car live up to the firm's 'ultimate driving ma­-chine' slogan? If so, expect more about the new Isetta in 2010."

Is it just me, or does it resemble the VW bug? Either that, or it looks likes its backwards. Judge for yourself and check out the clip from Fast Lane Daily embedded below. They give the scoop about 3:30 into the video.