Droopy Ballooning Lightbulbs

The Big Bubble Lights Seem to Have Been Blown from Enormous Wands

The archetypal lightbulb is familiar to most of us, and while there have been newer coiled models being manufactured recently, people tend to envision the mass-produced form of the smooth and rounded incandescent device. These Big Bubble Lights play with that iconic shape and manipulate it as if it was formed from soapy water, by a child with an extra-large plastic wand.

Alex de Witte has shaped massive light globes from transparent glass that take lengths ranging from 80 centimeters to 110cm. They're oblong, asymmetrical and oddly bulbous in some cases, contributing added whimsicality on top of their blow-up scales. The Big Bubble Lights dangle beneath curling cords for a playful look of lightness, despite their bloated silhouettes.

Blown Glass Lighting
Opportunity to disrupt traditional lighting with whimsical blown glass designs.
Playful Lighting Designs
Opportunity to cater to a market looking for fun and playful lighting options.
Asymmetrical Shapes in Lighting
Opportunity to experiment with unconventional shapes in the design and manufacturing of lighting products.

Industries Being Reshaped

Lighting
Innovative blown glass designs can disrupt the traditional lighting industry.
Home Decor
Playful lighting designs can cater to a market looking for unique and creative home decor options.
Art
Asymmetrical lighting shapes can create opportunities to blend art with functional lighting products.
SCORE
3.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 57%
Activity 28%
Freshness 8%

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