Breakdancing is an activity that has grown to be enormously popular among many people of all ages, and these Belo Horizonte City Hall ads showcase just how cool it really is. Granted, these print ads done by advertising agency Perfil 252 in Brazil have some graphic enhancements, but b-boying is still super cool on its own.
These cool Belo Horizonte City Hall ads are attempting to appeal to the youth demographic, urging these individuals to join in on hip hop dance programs in public schools in Belo Horizonte. These public schools are helping young teens to stay out of trouble, teaching them new dance techniques.
Many would argue that youth and teens are best kept out of trouble when they are occupied with healthy, safe recreational activities, and hip hop classes provide just that.