Magic Hat Brewery may be best known for its floral and fruity No. 9 light ale but it is introducing an innovative new product that has the potential to win over fans of both beer and wine. DuVine is a grape ale that was created after much experimentation with grape-infused beer products.
The beer-wine is made with grapes from winemakers near the brewery's Vermont location and boasts 51% beer, 49% wine and an ABV of 7%. A number of other brewers have experimented with Italian grape ales, which are sometimes also called IGAs, but Magic Hat is set to be the first major brewer to have a grape ale in its regular lineup.
When it comes to identifying the hybrid product, DuVine can be classified as a malt beverage and slotted into a beverage category that also includes products like spiked seltzers, hard ciders and RTD cocktails.
Magic Hat's DuVine is a Millennial-Targeted Grape Ale with 51% Beer & 49% Wine
Laura McQuarrie — April 25, 2019 — Lifestyle
References: magichat.net & fastcompany