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Eric Beaupre Creates Striking Motion Graphics For 'Beat Assaillant'

 - Sep 15, 2013
References: youtube & behance.net
Eric Beaupre is the art director and designer for the motion graphics of the video 'Rain or Shine' from 'Beat Assailant.' The music video comes to life as you watch it, and swirls, colors and geometric shapes dance around to the beat of the song.

The creative graphics add spunk to the video where the plain backgrounds and style are highlighted by colorful squiggles. There are even scenes where big football players each have a different colored drawing on their helmet-adding creativity to their boring uniforms.

It is interesting to see the fusion between technology, art and music, as motion graphics are used to enhance the visual appeal to audiences. Without the graphics in this music video, it would end up looking like every other video out there. The graphics instantly add personality, entertainment and artistic value to this particular 'Beat Assailant' video.