There's not much that can be done to the outside shape and form of golf balls, so the Caliber golf ball design takes a revolutionary approach to changing the interior.
Instead of featuring a rubber core like other golf balls have had for decades, the Caliber golf ball features a patented hollow metal core. This helps the ball to have significant rifle spin and helping to reduce side spin. Ultimately, these aspects coincide to enable the ball to travel a straight trajectory that has been compared to a bullet being shot out of a gun.
The Caliber golf ball design helps to revolutionize the perceived capabilities of existing equipment and also offers improved putting capabilities thanks to the perimeter weighted design.