Grab-and-Go Baking Cups

Kodiak Cups by Kodiak Cakes are Decadent and Packed with Protein

At this year's Natural Products Expo East, Kodiak Kales is adding to its line of high-protein Kodiak Cakes with new on-the-go baking cups, including the Rocky Road Brownie Unleashed Cup. These conveniently portioned baking mixes are made with 100% whole grains are provide a great source of vitamins and antioxidants.

The brownie in a cup shares 10 grams of satiating protein and requires no more than just about a minute to prepare, making it a decadent and convenient snack to enjoy at home, at the office or elsewhere.

The all-new Rocky Road Brownie Unleashed Cup is being introduced by the brand alongside other varieties like the Strawberry Dark Chocolate Flapjack Unleashed Cup, Cinnamon Roll Muffin Unleashed Cup, Gluten-Free Buttermilk & Maple Flapjack Unleashed Cup.

On-the-go Baking Mixes
Opportunity for baking mix companies to expand product offerings to include pre-portioned, protein-packed, on-the-go options.
High-protein Snacks
Opportunity for snack companies to incorporate high-protein ingredients into their products to meet consumer demand for healthier, more satiating options.
Convenient Snacking
Opportunity for companies to develop convenient, easy-to-prepare snacks that can be enjoyed anywhere, such as at home or in the office.

Who This Affects Most

Baking Mixes
Baking mix companies can expand their product lines to include pre-portioned, protein-packed baking cups for on-the-go snacking.
Snack Foods
Snack companies can incorporate high-protein ingredients into their products to meet consumer demand for healthier, more satiating options.
Convenient Foods
Food companies can develop convenient, easy-to-prepare products that can be enjoyed anywhere, such as at home or in the office.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 51%
Activity 26%
Freshness 9%