Atelier Cologne's concert will feature Doja Cat, Charli XCX, Henry Lau, and Videoclub. Live music events have been cancelled for the forseeable future, leaving brands and artists alike looking for unique ways to re-connect with their fans. Atelier's solution is both unique and engaging, providing an incredibly exciting experience for consumers while aligning its fragrances with something emotional, like music.
The event will take place over multiple time zones including Los Angeles, Paris, London and Seoul. After the event, guests will have access to the performance for 24 hours. This event takes advantage of virtual connections, creating an unforgettable global experience. Tickets can be found online and are being sold at a first come first serve basis.
Image Credit: Atelier Cologne