These architectural food gift sets come in the form of food that has been shaped to look like various architectural structures.
The sets were designed for the property developer 'Noble Development' by Puripong Limwanatipong of 'Ogilvy & Mather Bangkok.' There are eight different gift set designs in the collection, each of which were inspired by Noble Development's condominiums. The food comes in many different forms including chocolate, crackers, pasta, sugar cubes, candy, granola and cookies -- all of which are shaped like the various buildings created by Noble Development.
These architectural food gift sets work to promote the brand's work and strengthen client relationships in a way that is highly unique and memorable.
Key Themes Behind This Trend
- Architectural Food Gifts
- Disruptive innovation opportunity: Explore the market potential of designing food sets inspired by a specific industry or brand identity.
Where This Applies
- Property Development
- Disruptive innovation opportunity: Integrate culinary experiences into marketing strategies to enhance brand awareness and customer relationships.
