You Can Get App Recommendations Through Friends with the Homer App
Laura McQuarrie — July 28, 2014 — Tech
References: itunes.apple & engadget
Instead of reading countless reviews and trying to sift through the thousands of apps on app stores, if you're ever looking to try out a new app, there's no better way than to get app recommendations from your friends. This is exactly what Homer is designed to do, providing an intimate look at what apps your friends have installed on their devices.
The Homer app asks you to provide a screengrab of your phone screens to show off what's currently loaded to your device. When browsing the screenshots of a friend's phone, it's as easy as tapping on that app to be taken to a download page. In addition to creeping the screens of friends, it's also possible to view the apps participating celebrities and other popular users are trying out.
The Homer app asks you to provide a screengrab of your phone screens to show off what's currently loaded to your device. When browsing the screenshots of a friend's phone, it's as easy as tapping on that app to be taken to a download page. In addition to creeping the screens of friends, it's also possible to view the apps participating celebrities and other popular users are trying out.
Trend Themes
1. Social App Recommendations - Creating an app that allows users to receive personalized app recommendations from their friends, based on their installed apps.
2. Interactive App Discovery - Developing an app that allows users to explore and discover new apps by browsing screenshots of their friends' devices.
3. Celebrity App Endorsements - Building a platform that showcases the apps that popular celebrities and influencers are currently using and endorsing.
Industry Implications
1. Mobile App Discovery - Providing app discovery solutions that leverage social connections and user preferences to recommend new apps.
2. App Store Platforms - Creating app store platforms that incorporate features like browsing friends' app screenshots and celebrity app endorsements.
3. Influencer Marketing - Facilitating partnerships between brands and popular celebrities or influencers to promote their apps and endorse their features.
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