Anime-Themed Ice Trays

AMNUBUS Celebrates Demon Slayer with the Latest Playful Drop

AMNUBUS invites Demon Slayer fans to celebrate the anime with the summer-ready set of ice trays. The ice molds are designed to celebrate the many characters from the anime series. Each tray honors a specific character from the series, nodding to their sword guard, as well as the "Demon Slayer Corp."

The characters that are referenced in the new set of ice trays include Shinobu Kocho, Kyojuro Rengoku, Tanjiro Kamado, and Inosuko Hashibira. The trays can also be used to freeze other items including chocolates. Each tray has small and large iterations of the sword guards and the tonal palette is also true to each character. For example, Tanjiro's honorary tray is complete in green, similar to his outfit.

Image Credit: ufotable

Anime-themed Products
A trend of creating various products with themes from popular anime shows creates opportunities to tap into a growing market of anime fans.
Character-specific Products
Creating products featuring specific characters from popular media franchises can help businesses target niche markets and build brand loyalty.
Customizable Ice Trays
The ability to create custom ice trays with unique designs presents an opportunity for businesses to offer personalized products for customers.

Who This Affects Most

Entertainment
Companies in the entertainment industry can tap into the trend of creating anime-themed products by licensing their popular franchises to manufacturers.
Food and Beverage
Businesses in the food and beverage industry can capitalize on the trend of customizable ice trays by offering unique designs for serving or promoting their products.
Consumer Goods
Companies in the consumer goods industry can create character-specific products to appeal to niche markets and increase brand loyalty among fans of popular media franchises.
SCORE
1.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 21%
Activity 4%
Freshness 10%