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Italian Liqueur Cookies

The Pepperidge Farm Milano Amaretto Hot Cocoa Cookies are Limited-Edition

— October 31, 2020 — Marketing
The Pepperidge Farm Milano Amaretto Hot Cocoa cookies are a new offering from the brand for the holiday season that will offer avid fans of the treats with an artisan-quality options to try out. The cookies are a limited-edition offering that are favored after the namesake Italian liqueur-infused hot drink to make them an indulgent treat that is perfect for pairing with a comforting cafe beverage. The cookies feature a chocolatey layer with a cream layer to help balance the textures perfectly.

The Pepperidge Farm Milano Amaretto Hot Cocoa cookies are being launched nationwide at retailers including Target starting in early November in seven ounce bags with 15 per pack with a distinctive holiday-themed branding on the exterior.
Trend Themes
1. Artisan-quality Treats - Opportunity to create and market high-quality, handcrafted treats with unique flavors and ingredients.
2. Limited-edition Offerings - Opportunity to create scarcity and exclusivity, driving demand for limited-time products.
3. Indulgent Pairings - Opportunity to create complementary products that enhance the experience of consuming food or drinks.
Industry Implications
1. Food and Beverage - Opportunity for innovative food and beverage companies to develop unique flavor combinations and gourmet treats.
2. Retail - Opportunity for retailers to create exclusive partnerships with brands for limited-edition product launches.
3. Hospitality and Cafes - Opportunity to create specialty menu items and promotions that pair well with hot beverages and enhance the customer experience.
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