To communicate the quality of its all-natural La Serenísima Original, Danone Argentina opted to package the yogurt products in durable single-serve glass pots that can easily be recycled after use. These transparent glass yogurt pots are topped with a clear overcap and an aluminum-based seal to preserve and protect the brand's unique flavors like Blackberry, Lemon and Ginger or Strawberry and Sweet Squash.
As well as boasting a design that is appealing to many environmentally minded consumers today, the glass pots actually reference the original La Serenísima from 1963. With more consumers and brands looking to participate in a circular economy, a growing number of consumable products are being packaged in high-quality, reusable materials that feature little to no plastic for the purposes of reducing as much single-use waste as possible.
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