Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,988 inspiring examples.
Trend Reports
Discover why 1,288 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,725 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,288 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,725 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,988 cutting edge ideas.

Flavorful Zero Alcohol Ciders

Clean the Sky - Positive Eco Trends & Breakthroughs

The Old Mout Alcohol-Free Cider is a Healthy Libation Alternative

— April 11, 2018 — Lifestyle
The number of consumers who don't drink alcohol or who are looking to restrict their consumption is on the rise, which is seeing many brands respond with new products like the Old Mout Alcohol-Free Cider. Coming in a 'Berries & Cherries' flavor option, the cider is a refreshing beer and cider alternative that will offer consumers something to enjoy in place of their favorite libations. The cider is crafted with an attention to quality and is likely to be a hit with consumers who are looking for something that will help them in their quest to limit or eliminate their alcohol intake.

The Old Mout Alcohol-Free Cider speaks to the increasing need for alcohol alternatives as more consumers become focused on their personal wellness.
Trend Themes
1. Alcohol Alternatives - The rise in consumers looking to restrict alcohol consumption creates an opportunity for businesses to develop more non-alcoholic beverage options.
2. Healthy Libations - Consumers' increasing focus on personal wellness presents a chance for brands to create more healthy, low-calorie beverage options.
3. Craft Quality Beverages - The demand for high-quality alcohol alternatives offers an opportunity for brands to emphasize the craft and flavor of their products.
Industry Implications
1. Beverage Industry - The beverage industry can capitalize on the trend by creating innovative, flavorful and healthy alcohol-free drink options to cater towards a growing market.
2. Hospitality Industry - Hotels, restaurants and bars can differentiate themselves by offering a range of quality non-alcoholic drinks that appeal to wellness-conscious consumers.
3. Health & Wellness Industry - Companies in the health and wellness industry can explore partnerships with beverage brands to offer low or no-calorie drink options that support healthy lifestyles.
5.4
Score
Popularity
Activity
Freshness