'After the Thrones' is the name of a new weekly show that will follow every Game of Thrones season six episode.
The show is set to provide "a lively, humorous and sophisticated look at the series" by picking apart some of the complex history, politics and characters that drive the show. Each show will be hosted by Andy Greenwald and Chris Ryan, who Game of Thrones fans may already know from Grantland’s Watch the Thrones podcast.
After the Thrones is now being implemented on HBO NOW, HBO GO and HBO On Demand after the success of a similar format used by The Walking Dead's own aftershow, the 'Talking Dead.' If a TV network doesn't provide fans with the content that they crave beyond a TV series, fans will seek out podcasts and YouTube series, or create their own.
Why This Trend Is Growing
- Fantasy Production Aftershows
- TV networks can create aftershows for their hit shows to provide a deeper look at complex topics and characters, expanding the fan base and boosting engagement.
- Leveraging Podcasts and Youtube Series
- There is an opportunity for businesses and content creators to create more fan-driven content like podcasts and YouTube series to satisfy an underserved fanbase and create new revenue streams.
- Increased Fan Engagement
- By creating more diverse and interactive content, TV networks and content creators can increase fan engagement, leading to more loyal fans and higher brand recognition.
Industries Being Reshaped
- Entertainment
- Entertainment companies can leverage aftershows, podcasts and YouTube series as a way to deepen the fan experience and increase engagement, expanding their reach and boosting revenue streams.
- Content Creators
- Independent content creators can create their own aftershows, podcasts and YouTube series, and capitalize on underserved fandoms to quickly expand their audience and build branding.
- Marketing and Advertising
- Marketing and advertising companies can leverage social media to reach out to potential podcast sponsors or content creators, and create new brand positioning opportunities in different platforms.
