Ideas
Explore the world's #1 largest database of ideas and innovations, with 457,939 inspiring examples.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,876 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,876 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,204 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 457,939 cutting edge ideas.

Community-Building Wedding Pictures

This Photographer Pledged to Help a Town Afflicted by Drought

— October 8, 2015 — Social Good
Edwina Robertson is an Australian photographer who traveled nine hours to a rural town afflicted by drought to photograph a wedding. Upon arriving to the wedding, she was shocked by the struggles of the townspeople and felt the sadness even on such a joyous day. The bride's family was forced to sell all their cattle and farm due to the drought-ravaged land.

In an act of charity, Robertson decided to post the picture above on Facebook and vowed each time the picture is shared, she would donate 3 dollars to the suffering town. Unexpectedly, the photo went viral and was shared 4,974 times and Robertson donated $15,000 to a local charity. She has since started a crowdfunding effort to raise money for the town afflicted by drought.

Amazingly, the singular act of posting a rather ordinary wedding photograph was able to spawn enough support to revitalize a suffering town.
Trend Themes
1. Social Impact Photography - Using photography as a means to support charitable causes and bring attention to social issues.
2. Community Fundraising - Utilizing social media and crowdfunding platforms to raise funds and support for struggling communities.
3. Viral Philanthropy - Harnessing the power of social media virality to generate significant charitable donations and create positive impact.
Industry Implications
1. Photography - Opportunity for photographers to leverage their skills and platform to make a difference and contribute to social causes.
2. Charity and Non-profit - Non-profit organizations can explore innovative ways to tap into viral trends and social media platforms for fundraising and community support.
3. Crowdfunding - Platforms offering crowdfunding opportunities can highlight the potential of their services to drive significant impact in helping communities in need.
3
Score
Popularity
Activity
Freshness