Designer Jacket Crossovers

The Adidas x Porter Jacket Blends the Classic and the New

If you’re looking for a stylish new jacket, check out the Adidas x Porter jacket.

With Adidas’ numerous successful crossover products, it’s no wonder that the brand decided to continue its success with Japanese company Porter. The concept behind the Adidas x Porter jacket was to blend classic designs with a modern approach. The hooded black jacket is complete with an orange tanker lining and a detachable bag attached to the back.

Classic-modern Blend Jackets
Fashion companies can look to create classic designs with modern twists to attract customers who seek vintage cues with contemporary style.
Collaborative Crossovers
Fashion companies can collaborate with other brands to capture the strengths of each and create unique products that appeal to a wider audience.
Multi-functional Apparel
Fashion companies can incorporate functional and detachable elements into clothing items, allowing wearers to transition from casual to professional or to carry essentials without having to carry an additional bag.

Sectors Adopting This

Fashion Industry
Clothing companies in the fashion industry can look to create new collections that focus on blending classic designs with modern elements.
Sporting Goods Industry
Sporting goods companies can collaborate with fashion brands to create products that are both functional and stylish.
Accessories Industry
Companies in the accessories industry can create detachable bags or pouches that can be added to existing clothing items to enhance functionality.
SCORE
2.3 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 49%
Activity 12%
Freshness 8%