Adidas has recently unleashed their very first Adidas Originals Blue Denim collection for Spring/Summer 2011. The famous sports company is going into the jeans business by adding their trademarked color "Bluebird' to their denim pieces. There will also be several accessories and soft leather bags available for purchase.
Check out the video for the Adidas Originals Blue Denim collection and see if anything suits your taste.
Introducing the Adidas Originals Blue Denim Collection
References: youtube & streething