The Breakthrough Brazilian Soap ‘A Way to the Indies'

The Globo channel is Brazil’s most viewed TV network, which is also the platform for the successful Brazilian soap, ‘A Way to the Indies,’ or ‘Caminho das Indias.’

Unlike other Brazilian soap operas, ‘A Way to the Indies,’ is the first of its kind to explore other cultures. This soap opera follows the storyline of Indian man who’s in love with a Brazilian girl. Through his pursuit of this relationship, two vastly different cultures collide for the viewing pleasure of enraptured audiences.

The introduction to the Indian culture through this novella has caused a sort of mania in Brazil for Indian-styled fashion and decor. Furthermore, the meshing of the two cultures has caused 'A Way to the Indies' to be ground-breaking, award-winning and popular.