Year-round, sunscreen sticks have become staples for consumers seeking hassle-free sun protection on the go. With an increasing demand for travel-ready formats, these sticks support mess-free application (and reapplication) that fits seamlessly into busy lifestyles. Often, sun care sticks are introduced as companion products to help consumers continually protect themselves throughout the day after applying other sun care formats in the morning.
As consumers move away from heavy, greasy SPF lotions of the past, they're embracing solid balms with weightless, comfortable and invisible formulas enriched with skin-caring ingredients like hydrating watermelon, cloudberry, dragonfruit and even nutrient-rich onion.
While many brands offer swipe-on tubes that resemble lip balms or deodorant sticks, Attitude's Sunly line stands out for packaging its EWG-verified mineral sunscreen sticks in plastic-free, biodegradable cardboard.
- Gen Alpha
- Gen X
- Gen Z (primary audience)
- Millennial (primary audience)
