Today being a pirate can take on a different meanings than some old seaman who wears a patch over his eye and has a parrot on his shoulder. This cluster of modernized pirate innovations runs the spectrum from traditional pirate influences to a new type of "pirate" (a.k.a an illegal downloaders). From street-legal prate ships to pirated DVD finding dogs, there are tons of modernized pirate innovations.
Implications - With so many stresses mounting every day in modern society, consumers desire a way to escape. Fantastical elements in products provide a quick way to forget responsibilities. Developing more items that incorporate an otherworldly aspect could help a company attract more customers.
SCORE
2.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 46%
Activity 11%
Freshness 8%
