OBEY graffiti brand is one of the most celebrated American street art institutions in the world. Creator and innovator Shepard Fairey was one of the first people to transcend graffiti from the streets into the stores as a highly marketable and successful art form.
Shepard Fairey creatively made his graffiti brand OBEY known world-wide with his blue and red rendition of the Obama 'Progress' campaign poster back when Barack Obama was first running for President. Now, the André the Giant -- the face most famously known as Fezzik in The Princess Bride -- is one of the most recognized graffiti tags in the whole world.
From cellphone cases, skate gear to shirts and sweaters, the OBEY brand celebrates the fusion of minimalism, quality and great street art.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
