Keeping food fresh is a constant struggle, especially considering the size of most modern refrigerators. These innovations are designed to help keep food fresh and identify food that has long ago become inedible. From meat labels that identify the age of the package to special holders for a half of a banana, these creations will help with keeping food fresh.
Implications - Today's typical consumer lives in a time-crunched world, so it's no surprise that companies are pushing to offer people safer and more convenient ways to keep food fresh and ready to eat. These particular innovations reflect an ongoing effort by brands to appeal to busy consumers who aren't keen on letting their demanding schedules impact their safety or health.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia, Africa
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 79%
Activity 29%
Freshness 8%
