The industry is abuzz with words like "wearable," which are effectively augmenting the average consumer to expect connected accessories rather than seek them out. It would seem that this new age that we're entering where the "techification," if you will, of everyday objects is happening at an accelerated rate. The Internet of Things is augmenting consumers to expect that their jewelry connects to their smartphone for easier access or that the table lamp can be set to turn on and off when you're approaching your home.
Pushing past the notions of science fiction, connected accessories are creating a new economy where consumers aren't fearful of persistent connectivity but instead embrace it for a more automated, immersive experience.
SCORE
6.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 97%
Activity 94%
Freshness 8%
