Many of the top August 2021 sports ideas remain centered on convenient and accessible at-home workout solutions, as well as the use of innovative materials and experiences powered by artificial intelligence.
From all-in-one home workout systems to spin bikes that double as punching bags, active individuals are investing in their physical wellness by purchasing practical, space-saving products that serve multiple purposes. Recently, Peloton even released its first gamified experience for connected stationary bikes. To support safe and efficient workouts, AI tech is being integrated into everything from home exercise platforms to high-tech diving transmitters.
For the Olympic Games, NBC and Roku teamed up to offer an on-demand streaming experience with thousands of hours of coverage.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
