Hand-Curated Lifestyle Shops

Fieldstudy Favors the Artisan Products of Independent Designers

Fieldstudy is a lifestyle shop in Calgary, Canada that offers unique and creative artisan products that are made by local manufacturers and craftspeople. The establishment is inspired by "the thoughtful traditions of anthropological study," as each item is vetted and hand-picked with regards to its quality, aesthetic, properties and instrumentality.

Fieldstudy actively supports "an eco-system of North American talents" by offering them an open and tolerant space, as well as a lasting connection to the consumer. From accessories like jewelry, scarves, hats, wallets and bags to home goods like ceramics, textile and decors, the varieties of artisan products are ever-developing and the quality is guaranteed. Not only a space for retail, Fieldstudy's business plan puts great emphasis on community-building and producer-buyer relationships.

Artisan Products
Disruptive innovation opportunity: Creating a platform for independent designers to showcase and sell their unique and creative artisan products.
Community-building
Disruptive innovation opportunity: Building a business model that emphasizes community engagement and fosters stronger producer-buyer relationships.
Curated Shopping Experience
Disruptive innovation opportunity: Offering a curated shopping experience by vetting and hand-picking products based on quality, aesthetic, and instrumentality.

Who This Affects Most

Retail
Disruptive innovation opportunity: Reinventing the traditional retail model by focusing on showcasing unique and curated artisan products.
Fashion
Disruptive innovation opportunity: Introducing artisan-made accessories like jewelry, scarves, hats, wallets, and bags to the fashion industry.
Home Decor
Disruptive innovation opportunity: Disrupting the home decor industry by offering artisan-made ceramics, textiles, and decors.
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 89%
Activity 90%
Freshness 8%