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Top 30 Toys Trends in April

From App-Connected AR STEM Kits to Interactive Audio Toys

— April 28, 2019 — Life-Stages
Celebratory doll tours and education-focused products are two of the most dominant categories in the April 2019 toys round-up.

Many parents and caretakers are becoming fixated on motivating children to engage with technology and science from an early age. This education-forward approach to playtime does not only have the ability to spike curiosity but it also surely has immense implications for the future cognitive development of the child. PlaySchifu, for example, launches an interactive AR STEM Kit that engages with interesting information and fascinates through augmented reality. Recognizing this focus on STEM for toys, Amazon launches a STEM Club toy subscription as well.

The April 2019 toys also exhibit Mattel's celebration of Barbie who hit 60 in March, as well as the company's release of BTS-inspired dolls.
6.4
Score
Popularity
Activity
Freshness
30
Improv Scenario Card Games
Improv Scenario Card Games
The 'Improv Against Normality' Card Game is Family-Friendly
<
29
Toy-Discovering Holiday Campaigns
Toy-Discovering Holiday Campaigns
Walmart's Toy Lab Allows Kids to Test Out 20 Different Toys
<
28
Infrastructure-Rebuilding Board Games
Infrastructure-Rebuilding Board Games
Aftershock: San Francisco and Venice is Interactive
<
27
Playful Ice Cream Tubs
Playful Ice Cream Tubs
Bula's 'FunTub' Packaging Design Doubles as a Sand Castle Mold
<
26
Vocabulary Wordplay Card Games
Vocabulary Wordplay Card Games
The Rewordable Word Game is Suitable for Up to Eight Players
<
25
Fantasy Novel-Inspired Board Games
Fantasy Novel-Inspired Board Games
A Game of Thrones Catan Brings the Story to Life
<
24
Egyptian Stonemason Board Games
Egyptian Stonemason Board Games
The Pyramid in the Garden Board Game is Family-Friendly
<
23
Interactive Audio Toys
Interactive Audio Toys
TIMIO is a Screen-Free Music Player That Shares Educational Content
<
22
Clever Tech-Referencing Ads
Clever Tech-Referencing Ads
The LEGO Fold is a Response to the Popularity of Foldable Phones
<
21
Diverse Luxuriously Dressed Dolls
Diverse Luxuriously Dressed Dolls
Mattel Releases Its Anniversary Barbie Doll in Two Skin Tones
<
20
On-the-Road Doll Pop-Ups
On-the-Road Doll Pop-Ups
This Barbie Pop-Up is Held in Walmart Parking Lots Across the Country
<
19
Next-Gen Sleep Dolls
Next-Gen Sleep Dolls
Lulla Dolls are Comforting Sleep Aids for Babies and Pre-Schoolers
<
18
Science-Based Party Games
Science-Based Party Games
Nerd Words Challenges Players to Decipher Science Terms
<
17
Toy-Tracking Collector Apps
Toy-Tracking Collector Apps
Funko's App Helps Users Track a Collection, Manage Wish Lists & More
<
16
Iconic Cartoon Toy Kits
Iconic Cartoon Toy Kits
The LEGO Steamboat Willie Kit Brings the Animation to Life
<
15
K-Pop-Inspired Doll Releases
K-Pop-Inspired Doll Releases
Mattel is Launching a Line of BTS Dolls That are Highly Detailed
<
14
Alcohol-Integrated Board Games
Alcohol-Integrated Board Games
The 'Tipsy Toes' Drinking Board Game is for Players Aged 21 and Up
<
13
Pocket-Sized Audio Games
Pocket-Sized Audio Games
The Hasbro Bop It! Micro Series Game Allows for Play Anywhere
<
12
App-Connected AR STEM Kits
App-Connected AR STEM Kits
The Shifu Plugo Link Connects with Four Games with Over 250 Levels
<
11
Youngster Sleep Training Clocks
Youngster Sleep Training Clocks
The VOBOT Smart Sleep Trainer Connects to Amazon Alexa
<
10
Business Professional Ideation Cards
Business Professional Ideation Cards
The Myndset Ideation Playing Cards Accelerate Brainstorming
<
9
Imaginative Naturalistic Vehicle Toys
Imaginative Naturalistic Vehicle Toys
The 'SWOODZ' Wooden Toy are Made from Durable Materials
<
8
Connected Laser Tag Toys
Connected Laser Tag Toys
The Takara Tomy X-Tag Light Gun Works with Your Smartphone
<
7
DIY-Style Holiday Workshops
DIY-Style Holiday Workshops
Build-A-Bear's Toy Workshop Strategy is Rolled Out in Multiple Cities
<
6
Subscription-Based Educational Baby Toys
Subscription-Based Educational Baby Toys
The Lovevery is Arranged by Child Development Experts
<
5
Subscription-Based STEM Toys
Subscription-Based STEM Toys
Amazon's New STEM Club Toys Teach Kids Valuable Skills
<
4
Motor Skill-Improving Puzzles
Motor Skill-Improving Puzzles
The Satyendra Pakhalé Puzzle Carpet is for Children Aged Two to Six
<
3
Immersive LEGO  Retail Experiences
Immersive LEGO Retail Experiences
The New LEGO Store in Sydney Boasts Inspiration & Immersion
<
2
Surprise-Inside Shopping Collectibles
Surprise-Inside Shopping Collectibles
ZURU's '5 Surprise Mini Brands' Features Tiny CPG Items
<
1
Kid-Focused Experiential Retail
Kid-Focused Experiential Retail
Camp is a Highly Active and Immersive Retail Experience for Kids
<