Cars are an expensive commodity, and in a stagnant economy, car makers must entice consumers that their autos are splurge-worthy in the most economical manner possible. And while motorcycles are significantly less expensive than cars in terms of their initial purchase, they're still a tough sell among penny-pinching commuters.
Some carmakers target smaller, more focused groups. Harley-Davidson has amped up its female-focused marketing, while Renault includes drag queens in a new commercial. Other carmakers prefer to lighten the mood with some humor, like Renault's ads that feature naughty URLs and absurd in-laws clad in wedding dresses.
Check out some of the other viral car and motorcycle ad campaigns in the cluster below.
30 Viral Car and Motorcycle Ad Campaigns
28
Viral Ads
VW Suicide Bomber is Viral Ad of the Year
27
Virgin Imagery to Sell Used Cars
BMW: You're Not The First
26
Baby Luxury Car Logos
Italian Minichamps Ads
25
Selling Cars with Drag Queens
Renault Twingo Cross-Dressing Commercial
24
Selling Cars With Gangster Animals
Toyota Matrix 2009 Campaign
23
Targeting Hog-Hungry Women
Harley Davidson Pumps Up Female Marketing
22
All Your In-laws in Wedding Dresses
Funny Renault Logan Ads
21
Surrealist Ads
Dali & Magritte Inspired VW Polo BlueMotion Campaign
20
Motorcycle Super Models
Marisa Miller for Harley Davidson
19
Automotive Artvertising
Honda Ads Use Famous Paintings
18
Personified Car Parts
Chevrolet Repairshop Ads
17
Car Tires as Paintbrushes
Artist Creates Giant Masterpiece with BMW Z4
16
Dogvertising
VW Polo Singing Dog Ad
15
Solar Powered Ads
VW Eos "Shadow Poster"
14
Auto Viral
Bloodlines Ad for Porsche Cayenne GTS
13
Life-Sized Cars on Walls 2
Gigantic BMW Ad
12
Retro Aerobics To Sell Cars?
Minicize BMW MINI Ad
11
Car in a Box Commercials
Audi Q5: Unbox the Box
10
Ads The People Want
Heidi, Hasselhoff & a Talking Car for VW
9
Viral Supercar Ads
Lamborghini Gallardo LP 560-4 Promo
8
Invisible Cars
Peugeot 307 Invisible Ad
7
Veiled Print Ads
Identical Campaigns from Chevrolet, Nissan and VW
6
Abstract Advertising
Fascinating Audi RS6 Commercial Showcases Gymnasts, Not Car
5
Fly Funerals to Sell Cars
MINI Clubman Ad Creates Buzz
4
Naughty URLs to Sell Cars
Controversial Renault Logan Ads
3
Cars With Tanning Benches
VW Caddy Topos Sail Concept
2
Talking Cars?
Volkswagon's Bettle Interview Ads With Heidi Klum
1
Eco-Friendly Auto Ads
The Smart Car Beats "Gas Can Blues"
Related Ideas
Body Paint Fashion Campaigns
The Miley Cyrus Maison Margiela Campaign Boasts Avant-Garde Themes
Single-Seater Bicycle Automobiles
Alexandre Pain Designs the Le Buddy Buggy-Style Commuter
Luxury Auto-Branded Fashion Lines
The Balenciaga x Automobili Lamborghini Collaboration is Chic
Sound-Focused Ice Cream Ads
Magnum Ice Cream Ads Bring the Ultimate Sensory Experience to Life
Empowering Luxury Fashion Campaigns
The Givenchy Spring 2026 Campaign Features Successful Women
Viral Non-AI Christmas Ads
Intermarché’s “Le mal aimé” Ad Was Made by an 80-Person Team
Motorsport-Style Joint Apparel
Carnival x Toyota Gazoo Racing Injects Racing into Its Streetwear
Efficient Cyberpunk Electric Motorcycles
The Ultraviolette Shockwave is Lightweight and Agile
Sponteneous Beach Club-Inspired Campaigns
Casablanca Debuts the Beach Club 2026 Campaign
Positive Social Media Campaigns
The New Tumblr Campaign Champions Community Over Controversy
Manga-Influenced Electric Motorcycles
The 2025 Ichiban Electric Motorcycle Has a Cyberpunk Design
Humorous Menswear Ads
Men’s Wearhouse Goes Full Funny with its 'Love the Way You Look' Campaign
Gen Z Advertising Initiatives
Tubi Targets Younger Viewers with Ad Innovations at IAB NewFronts
Festival-Inspired Luxury Fashion Campaigns
Burberry Celebrates the Energy of British Music Culture
Vintage Car-Inspired Electric Bikes
The Ford Mustang eBike is Inspired by a Retro Car
Humorous Drink Cart Ads
Tito’s Spokescart Returns with New Tricks and the Same Laid-Back Charm
Sci-Fi Thriller Insurance Ads
State Farm's Severance-Inspired Car Insurance Ad Speaks to Gen Z & X
Cinematic Soda Campaigns
Diet Coke and The Devil Wears Prada 2 Partnered for a New Campaign
Carbon Fiber Supercar Motorcycles
The Ducati Panigale V4 Lamborghini Has Lightweight Profile
AI-Satirical Ad Spots
Dollar Shave Club Uses Generative AI To Skewer Tech Hype
Playful Creative Design Billboards
Canva Unveils 3D Billboards to Spotlight its Capabilities
Ultra-Exclusive Supercar Designs
Grand Touring Automobiles Delivered Aston Martin Valiant
Actress-Supported High Jewelry Campaigns
The Christian Dior 2025 Ad Spotlights Charlize Theron
Fashion Brand Christmas Ads
Chanel's 'Winter Tale' is a Magical Holiday Ad from the Luxury Icon
Smart Car Planning
Budget For Cars Helps You Find Vehicles That Fit Your Financial Plan
Authentic Connection Campaigns
Heineken's Hijack Socialization Encourages Out-of-Home Gatherings
Individuality-Focused Brand Campaigns
Adidas Originals' New Campaign Champions Timeless Classics
Ultra-Luxurious Resort Campaigns
The Chanel Resort 2026 Ad Campaign is Laidback and Sophisticated
Race-Spec Touring Cars
The BMW M3 Touring 24H Was Born from an April Fool's Joke
Punchy Vintage-Inspired Motorcycles
The Suzuki GSX-8TT Motorcycle Has a 776cc Parallel Twin Engine
Auto-Focused AI Marketing Tools
Dealer Creative AI Boosts Social Media Content for Dealerships
Unusual Fast Food Ads
KFC’s ‘Believe’ Campaign Ad Pushes Chicken Obsession to New Heights
Motorsport-Inspired Travel Accessories
Porsche Canada Released a Spring Lifestyle Collection
City-Themed Luxury Fashion Campaigns
Burberry’s Back to the City Campaign Celebrates London
Limited-Edition Electric Motorcycles
Desert Sand Brabus x DAB Motors Urban E Gains Fujiwara Sign
Futuristic Imaginative Design Concepts
Toyota Introduces the Unique E-Collection of Products
Humorous Male-Targeted Campaigns
The Dollar Shave Club Announced its New 'The Club' Campaign
Urban Landscape-Inspired Campaigns
The Casablanca Fall 2025 Advertising Campaign is Interesting
Auto Care Product Trios
Castrol India Launches Three New Products for Vehicle Care
Cinematic Auto Marketing Campaigns
Mazda Debuts the '5 Sides of the All-New CX-5' Film
Vibrantly Comedic Travel Campaigns
The 'Booking.yeah' Campaign Features The Muppets
Japanese Bike Culture-Themed Fashion
New NEIGHBORHOOD x Palace Collection Nods to Skate Culture
Surreal Car Care Campaigns
Turtle Wax's You Are How You Car Reimagines Drivers as Their "Car-Self"
Humorous Outdoor Apparel Campaigns
Columbia Sportswear Launches Engineered for Whatever
Humorous Mens Fragrance Campaigns
A New Axe Campaign Takes Sweetness to Absurd New Heights
Retail Advertising Campaigns
IKEA Hides Price Tags to Highlight Material Quality in a New Campaign
Brighton Retail Launch Ads
IKEA Brighton Uses Seagull Splatter Campaign to Win Local Attention
Geo-Targeted Beauty Campaigns
It's a 10 Haircare Engages Uber Riders Going to Ulta & Sally Beauty
Cyberpunk Electric Motorcycles
Brabus' Urban E First Edition Debuts as Limited Collector Model
Electric Scooter Concepts
Harley Davidson's LiveWire Unveils Cutting-Edge Scooter Concept
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Marketer-Targeted Albums
The Spotify Tunetorials Campaign Blurs Education and Entertainment
Creative Auto Campaigns
The Electric Capri Campaign Revives a Legend with Modern Flair
Tribute-Paying Luxury Fashion Campaigns
Mcqueen's Pre-Fall 2025 Campaign is Set in Coach & Horses
Unconventional Vehicle Control Ads
BMW Launched its 'Heart of Joy' Campaign Featuring an Octopus
Imaginative Fantasy-Inspired Campaigns
Canva Spotlights its Creative Tools Ahead of Halloween
Breathtaking Bobber Motorbikes
This Motorbike Combines Consummate Performance & Easy Handling
Ultra-Agile Performance Motorcycles
The BMW R 1300 R Roadster Easily Handles Demanding Roadways
Motorsport-Inspired Vodka Activations
NEFT Vodka Amplified Its Presence During Formula 1 Weekend
Music Scene-Informed Luxury Campaigns
Burberry Taps Twiggy for Spring 2026 Advertising Campaign
High-End Automobile Designs
Prestige Imports Debuts the Lamborghini Murciélago LP650-4 Roadster
Cinematic Condiment Campaigns
Mike's Hot Honey Has Debuted Its First National Advertising Campaign
Iconic High Fashion Campaigns
Veronica Beard's Fall 2025 Fashion Campaign is Tilted Iconic
Inaugural Vodka Billboard Campaigns
ALB Vodka Introduces Its First Billboard in New York City
Traveling Fashion Showcases
The Guess Bus in Sydney is an Example of Experimental Marketing
Retro-Inspired Electric Motorcycles
Beachman Debuts the '64 Street Spec Electric Café Racer
Distracted Driving Awareness Videos
Project Yellow Light's 'Love Story' Is a Wake-Up Call
Humorous Healthcare Campaigns
Zocdoc And 72andSunny Reframe Doctor Search With Playful Anxiety
Adventurious Luxury Furniture Campaigns
Louis Vuitton's 2025 Travel Campaign is Visually Appealing
Burger Ad Campaigns
Burger King’s New Campaign Suggests Even Babies Can’t Resist the Whopper
Motorsport-Inspired Apparel
Anti Social Social Club and Goodyear Drop Bold Streetwear
Cartoon-Branded Auto Releases
Chrysler Spotlights the Pacifica Minivan with the Iconic PEANUTS
Graffiti Racer Models
Hot Wheels x Futura Mitsubishi 3000gt Vr-4 Pairs Car Culture with Street Art
Banshee-Inspired Fashion Collections
McQueen’s Spring 2025 Ad Campaign Embraces Irish Folklore
Youthful Convenience Store Campaigns
7-Eleven is Running the Roll-Up & Refuel™ Initiative
Music-Centric Holiday Campaigns
Yamaha is Running the Cheerful 'Unwrap Expression' Campaign
Graphic Fashion Animation Campaigns
Louis Vuitton Remasters Takashi Murakami's Superflat Animation
Intense Elemental-Inspired Sportswear Spots
Columbia Introduced its 'Engineered for Whatever' Ad
Comedic Body Wash Ads
Moist Humor by Dove Debuted During SNL50: the Anniversary Special
Lyrics-Inspired OOH Campaigns
Taskrabbit Interprets Pop Culture Songs for Summer Home Tasks
Long-Term Premium Travel Partnerships
Via Carota Craft Cocktails & Blade Enhance Experiences
Chicken Wing Teasing Campaigns
This Pizza Hut Wings Campaign Pokes Fun at Competitors
Interactive Scented Billboard Ads
LOLA MullenLowe Presents a Scented Lynx/Axe Campaign
New Year-Focused Car Campaigns
Kia Boasts the Redesigned 2027 Telluride SUV in a Festive Campaign
Classically French Car Campaigns
Oui Oui Baguette by Renault Treated Drivers to Free Baguettes
AI-Powered Satirical Ads
Dollar Shave Club Uses Generative AI To Skewer Corporate Culture
Immersive Muscle Car Experiences
Dodge's Virtual Experience Debuts Its Next-Generation Muscle Cars
Nostalgic Fast Food Campaigns
'cheeky Maccas' Celebrates Australian Summer with a Road Trip
Satirical Destination Marketing Videos
The Viral Switzerland is Fake is Cheeky and Tech-Driven
Humorous Hotel Campaigns
Marriott Bonvoy x Mercedes-AMG PETRONAS Formula One Launch a Social Ad
Compact Camper Kei Vans
Mitsubishi Reveals the Delica Mini Active Camper at 2026 Tokyo Auto Salon
Authenticity-Forward Insurance Campaigns
Allianz Ireland Unveils Its New ‘Real Life’ Campaign
Body-Positive Brand Campaigns
Dove's Super Bowl Ad Challenges Toxic Body Talk in Sports
Humorous Car Ads
The 'SNL' Volkswagen Ad Reunites ‘The Californians’ Cast for a Hilarious Ride
Spontaneity-Inspired Travel Campaigns
Wyndham Debuts 'Where There's a Wyndham, There's a Way'
Caveman-Centric Running Campaigns
Craft Sportswear's Brand Film Channels the Primal Joy of Running
Athletic Event-Timed Tech Campaigns
TCL Ran a Comprehensive Ad Campaign During the Olympics
Silent Nature Campaigns
Jeep Promotes Its Cherokee Hybrid with Quiet Wildlife Photography
French Beer Marketing Campaigns
1664 Features Robert Pattinson in Its New Acting-Inspired Campaign
AI-Enhanced Y2K Ads
Starwash by Carl's Jr. Recalls a 2000s Ad with Paris Hilton
Road Safety-Focused QSR Campaigns
McDonald's Türkiye Launched a Campaign Called Drink & Drive
Auto-Inspired Online Marketplaces
Goodyear's The Vault is Sure to Excite Auto Enthusiasts
Mobile Collagen-Branded Trucks
Revive Collagen Boosts Engagement with Branded Mobile Truck
Limited-Edition Beer Campaigns
San Miguel launches a Limited-Edition Beer Campaign for Summer
Dapper-Themed Group Motorcycle Rides
Movember and the Distinguished Gentleman's Ride Partner
Car Fragrance Vending Machines
The Carfume Vending Machine Has Limited-Edition Products and More
Solar-Powered Sleek Bikes
The SOLARIS Solar Powered Motorcycle Generates All Its Own Energy
GenAI Car Marketplace Ads
Carro's New Campaign Highlights Its AI-Enabled Car-Selling Process
Modernized Heritage-Style Campaigns
Brooks Brothers Launches the 'Make It Yours' Campaign
No-Nonsense Haircare Campaigns
The No Gimmicks Campaign by LolaVie Focuses on Proven Products
Carrier Pigeon Campaigns
The Travel Agency's Viral Project Pigeon Spiked Social Media Engagement
Heartwarming Holiday Car Ads
Toyota Debuts Three Ads During NBCUniversal’s Primetime Specials
Blockbuster Film-Saga Ice-Cream Ads
Häagen-Dazs Unveiled its 'Not So Fast, Not So Furious' Spot
Reimagined Story-Driven Campaigns
Visa Presented its 'Typewriter' Campaign at the 2025 Oscars
Macho Plant-Based Drink Campaigns
Oatly and EF Pro Cycling Partnered for an Athletic Campaign
Darkly Demure Cafe Racers
The Maeving RM1S Blackout is Limited to 300 Examples
Taxi Driver-Centric Branded Events
Carlsberg Ran the 'Fare Game' Initiative for Taxi Drivers
Celeb-Packed Humorous Beer Campaigns
Bud Light's Keg Commercial is Airing for Super Bowl LX
Strategic Brand Resurgences
The Norton Motorcycles Resurgence Signals a New Global Phase of Growth
Celebrative BIPOC Campaigns
Toyota Launches its 'You Can't Stop My Drive' Campaign
Sculptural Electric Motorcycle Designs
Royal Enfield Highlights Flying Flea and its New C6 Bike
Data-Driven Automotive Retailer Tools
Cars.com Debuts AI Video Tools, Hub Reporting & More
Beer-Supported Motorcycle Events
Estrella Galicia 0,0 Expands in International Motorcycle Racing
Reactive Solar Motorcycle Visors
This Liquid Crystal Technology Tints Motorcycle Visors
Auto-Centric Short Films
BMW’s 'Relax. We Care.' Campaign Turns Chaos into a Cinematic Ride
Leather Goods-Focused Holiday Campaigns
Delvaux Debuted an Elevated Holiday Campaign This Year
Cheeky Auto Campaigns
Hyndai Presents the Entertaining and Practical He Got Money Campaign
Iconic Commercial Reboots
Oscar Mayer Brings Back Its Iconic Jingle for a New Generation
Lifted F1 Concept Vehicles
Pascal Eggert Introduced a New Offroad Racer Concept
Adventurous Summertime Retailer Promotions
The Maverik Summer Deals Prioritize Cost Savings
Sustainability-Focused Scooter Campaigns
iScooter Has Initiated Its Annual Black Friday Campaign
Ad Inspiration Archives
Nobody Reads Ads Showcases Print and Outdoor Ads With Notable Success
Car Spray Paint Series
SAMURAI Paint is Entering a New Product Category
Premium Vehicle-Related Pet Accessories
Mopar Debuts the Cleverly Named Mopaw Product Line
Hyperreal Safety Installations
Sunburnt Car by TBWA\Eleven Visualizes In-Car UV Exposure
Custom Aluminum Motorcycles
Bandit9 Transforms the Ducati 821 into a Minimalist Two-Wheeler
Vehicle Upkeep Capsules
Griot’s Garage Introduces the Adventure Line for RVs, Boats, and More
Anniversary-Honoring Motorcycles
The Ducati Panigale V4 Tricolore Will Arrive in Spring 2025
Ad Creation Engines
Viva Labs Uses AI To Research, Create, And Analyze Short Ads
Jet-Age Racing Revivals
BMW’s 328 Hommage is Lightweight with 1930s Racing Heritage