Virtual reality has become actual reality, and the May 2017 VR trends show that even heavy hitters in the tech industry are making use of the once-niche entertainment medium. Since virtual reality essentially promises the lofty, experiential thrill that 3D films have never really managed to deliver, it's perfectly understandable that large and diverse companies would be interested in taking a strike at it while the iron is still hot.
The most notable player to grace the May 2017 VR trends is none other than Facebook. Announced during F8, the annual developers conference, Facebook Spaces will deliver virtual hangouts in which users connect with one another through the proxy of avatars. The Facebook feature will eventually upload the company's complete catalog of 360-degree imagery, meaning that users will be able to virtually meet almost anywhere.
Top 25 Virtual Reality Trends in May
25
Experiential Tech Stores
Toronto Will Become the Home of the Next Samsung Experience Store
24
Concert-Ready Retail Stores
This New Dr. Martens Store Boasts an Interactive Space for Gigs
23
Virtual Reality Ultrasounds
This 4D Ultrasound Scan Technology Shows an Unborn Baby in VR
22
Portable Liquid-Cooled PC Consoles
The Corsair One Pro Compact Gaming PC Can Go with You Anywhere
21
Virtual Fitting Room Apps
The Gap's New Fitting Room App Saves Consumers Time
20
Virtual Dinner Dates
Deilveroo's 'Milan on the Thames' Connects Diners in London and Italy
19
Virtual Reality Sci-Fi Cartoons
Rick and Morty: Virtual Rick-ality Offers a Deep Dive in the Show
18
AR Easter Egg Games
British Land Launched a Virtual Easter Egg Hunt Game
17
Virtual Optometry Platforms
Ditto Offers Intuitive Frame Recommendation Tech for Retailers
16
Soothing Natural History Experiences
'Hold the World' is a VR Program Hosted by David Attenborough
15
360-Degree Action Cams
The GoPro Fusion Camera Offers Resolution of Up to 5.2K
14
VR Hotel Previews
Expedia is Envisioning the Future of Travel with Virtual Reality Listings
13
Virtual Reality Cafes
'Vrei' is a Hub for Trying Out Virtual Reality Technology and Games
12
Industrial Augmented Reality Software
PoindextAR Can Track Fine Details on Industrial Machinery
11
Augmented Investigation Apps
The 'Archer, P.I.' App Integrates AR and Printing Technology
10
Lag-Free Gaming Laptops
The Razer Blade Pro V2 Video Gaming Laptop is Optimized for Entertainment
9
AR Online Shopping
Aryzon is Introducing the Future of Online Shopping with Augmented Reality
8
Social AR Geolocation Apps
The 'Grifidi' Social Experience App Creates Location-Based Socializing
7
VR Physical Therapies
'VRPhysio' Makes Rehabilitation Accessible Through Virtual Therapy
6
VR Social Networks
Facebook Spaces Lets You Hang Out with Friends Anywhere in the World
5
Video Game-Based Webisodes
'Pokémon Generations' Helps Fans Catch Up on the Classic Series
4
AR Easter Activity Apps
Nick Jr. and Intu Teamed Up to Launch Augmented Reality Easter Activities
3
Augmented Photography Lenses
Snapchat's 'World Lenses' Adapt to Their Surroundings with AR
2
VR Wildlife Safaris
Virry VR Lets Users Get Up Close with African Animals
1
Virtual House Party Apps
The Gorillaz App is a Place to Become Immersed in the Group's New Album
Related Ideas
Immersive Wellness-Focused AI Campaigns
AI Wellness Has Introduced the Ask My Avatar Challenge
Virtual Fashion Contests
Bratz and ZEPETO Launch a Four-Week Avatar Styling Challenge
Limited Gaming Eyewear
Viture × Cyberpunk 2077 XR Glasses Appear as a Limited Anniversary Release
Cinema-Scale AR Smart Glasses
The Xynavo Lightweight AR Glasses Offer a 70-Degree Field of View
Ai-Supported Smart Glasses
HTC Vive Eagle Glasses Introduce AI Translation and Contextual Vision
AI Travel Journals
Document And Discover Destinations With Been There’s AI-Powered Platform
Gamified AR Footwear Fittings
Tootsie Augmented Reality Makes Shoe Shopping More Fun for Kids
Ultra-Lightweight AI-Powered AR Glasses
MLVision Debuted Its MLVision M5 at CES 2025
Personal Computer-Based VR Headsets
Pimax Debuts Three New Models at CES 2026
Fashion-Focused AI Production Studios
Vyking Debuts an AI-Driven Content Creation Module
Gen-Z-Focused AR Campaigns
American Eagle Launched an AE Jeans Try-on Haul Lens
Mixed-Reality Theme Parks
DreamPark is Capturing the Attention of Digital Adventurers
Spatial AI Shopping Technologies
VusionGroup EdgeSense AI Immerses Shoppers
Small-Space VR Platforms
Snack VR Operates in Just Five Square Meters
Spacefaring VR Adventure Games
'Star Wars: Beyond Victory' is Coming Soon to VR Headsets
Mood-Based Makeup Mirrors
The L’Oréal Mood Mirror is a CES 2025 Beauty-Tech Innovation
Lego-Centric Apps
The 'Brick My World' App Turns Reality into LEGO Creations
AR-Powered Vending Machines
Snapchat and L’Oréal Made a Gamified Lens to Share Refillable Haircare
Next-Gen Virtual Merch Stores
The Benfica Immersive Store Assists Customers with an AI Concierge
VR Creation Platforms
Chop Reality Lets Users Create and Share Personalized VR Worlds Easily
Gemini Smart Glasses
Google Debuts AI Glasses With Audio And In Lens Displays
Mixed-Reality Makeup Studios
Kosé Corporation Debuted a Beauty-Tech Innovation at CES 2025
High-Profile Live Performance Marketing
Rokid Delighted Folks with a High-Profile Marketing Event
AI-Driven Shoppable Catwalks
Topshop and THG Studios are Hosting a Next-Gen Fashion Experience
Human-Focused Wearables
Even Realities Introduces the G2 Smart Glasses and R1 Smart Ring
AI-Powered AR Translation Glasses
LLVision Will Debut Leion Hey2 at CES 2026
Moon Scanner AR Lenses
Xbox and Snapchat Launched a First-of-Its-Kind Augmented Reality Lens
Immersive XR Board Games
SPORTRACK is Powered by AI and Physical Learning
Multifunctional Mixed Reality Glasses
VITURE Launched the Luma and Beast XR Glasses
Collaborative VR Art Experiences
Chanel Presents the A Conversation with the Sun Show
Human-Centered AI Wearables
Even Realities Debuted New Smart Glasses and a Smart Ring
Immersive Recovery Therapies
NeuroAnimation Technology Promotes Motor Recovery & Brain Health
Virtual Footwear Try-Ons
Google's AI-Powered Try-On Tech Helps with Online Shoe Shopping
Spatial Computing Beauty Apps
The Laura Mercier App for Apple Vision Pro is Immersive
Fandom Culture Retail Experiences
EB Games x Vibrant Marketing Launch an 'EB Trends' Store Concept
AR Documentary Series
The Seven Wonders of the Ancient World Links Content with QR Codes
Social AI Video Lenses
Snapchat Brings Photo-To-Video AI to Lens Studio
Mixed Reality Headsets
The vivo Vision Discovery Edition is Cutting Edge and Immersive
Interactive AR Storefronts
Spotselfie AR Meta Stores Tie Real-World Places to Virtual Storefronts
Ai-Powered Metaverse Collaborations
Futureverse Strengthens Its Reebok Impact Collaboration
Mixed Reality Headset Prototypes
Play for Dream Technology Presents Its Play for Dream MR Headset
Camera-Integrated Wireless Earbuds
Vuebuds Let Users Ask About Their Surroundings in Real Time
Compact AR Glasses
Spectacles Gen 5 Offers Shared AR Experiences with Snap OS Integration
AI-Powered Social AR Apps
The Snap Lens Studio Lets Any User Create Their Own Effects
AI Beauty Assistants
Sephora Launched Advanced Chatbot Features for Virtual Try-Ons and Bookings
Virtual Beauty Speakeasies
e.l.f. Cosmetics' Virtual Luxe Lounge Offers an Exclusive Experience
Elevated Smart Glasses
Meta’s Ray-Ban Smart Glasses Have Built-In Display of Real-Time Translation
AI-Powered Video Generators
Avataar's AI Video Tool Creates Immersive Visual Content for Brands
Ai Hologram Companions
AnimaView Turns a Single Photo into an Interactive Ai Hologram
Social Media App Campaigns
Snapchat Promotes Creators in a Bold Campaign Amid TikTok Uncertainty
AI-Powered 3D Avatars
AVATAi's Platform Creates Customizable Digital Brand Ambassadors
Personalized Digital Dating Rooms
Dating.com Introduced Customizable Virtual Spaces for Singles
Mixed Reality Business Acquisitions
Google is Acquiring a Large Part of HTC's Vive XR Team
Virtual Reality Bendable Controllers
Minkyu Oh Designs the Cogito Concept with AR Technology
AI Video Insights
Sora Creators Curates Trending AI-Generated Videos from Twitter in Real-Time
Game Developer-Targeting AI Tools
Ramen VR Debuts Telos for Its Existing Aura Platform
Virtual Fashion Studios
CostumePlay AI Lets You Try On Clothes Virtually And Explore Styles
Shoppable AR Villages
The Snapchat Winter Village Has Three Immersive Luxury Brand Boutiques
Virtual Styling Tools
TryMe AI Lets Users Preview Outfits And Track Style Choices
AI-Packed Smart Glasses
The RayNeo X3 Pro AR Glasses Offer Immersive Viewing Experiences
Interactive Digital QSR Experiences
McDonald's Launches 'McDonaldland VR'
Scan-to-VR Technologies
Teleport by Varjo Creates Digital Twins for Real-World Locations
GenAI Social Media Lenses
The Imagine Lens Lets Snapchat Users Type to Bring Ideas to Life
Snapchat Super Bowl Filters
The NFL x Snapchat Creator Program Debuts Ahead of the Big Game
Retina-Level VR Headsets
Pimax's Crystal Super Debuted at CES as an Industry-First
Lightweight VR Headsets
The Pimax Dream Air Represents a Notable Advancement in Virtual Reality
AI-Powered Fantasy Video Generators
'Realized Fantasy' Puts Partners into Cinematic Experiences
Feedless Social Platforms
Bond Eliminates Feeds to Focus on Real-Life Experiences
3D Haptic Peripherals
MinVerse by Haply Robotics is a CES 2025 Best of Innovation Winner
AI-Powered Shoppable Runways
Topshop and THG Studios Hosted a Front Row AI Experience
Motion-Tracking Ring Designs
Sensoryx's Suite of Technological Tools are Cutting-Edge
Graphics AR Smart Glasses
Rayneo AR Glasses Feature Batman Content on 3D-Ready Lenses
Virtual Clothing Tools
Virtual Try On Generates Realistic Clothing Images For Marketing And Social
High-Fidelity Space Voyages
Interstellar Arc is an Immersive Space Exploration Experience
Immersive Multimodal AI Headsets
The Android XR Supports VR, AR and MR
Social Video Chat Apps
Vone Enables Instant Random Video Chat With Global Real People
Retro Goggle-Style Gamer Accessories
The Nintendo Classics Virtual Boy Revives a 90s Console
Comprehensive XR Lineups
Goertek Spotlights Its Extended Reality Range at CES 2026
Tech-Branded VR Headsets
This Nothing VR Headset Concept by Ratan Pande is Ultra-Modern
Pop-Up Reality TV Bars
Samsung Electronics' Verkligheten is a Destination for Reality TV Fans
AI-Powered Social Media Lenses
Snap Announced AI Video Lenses for Snapchat Platinum Subscribers
Roblox Popularity Trackers
Rotrends Shows What’s Popular on Roblox and Why
AR Astronomy Tools
Space Gate Delivers An Immersive AR Astronomy Experience
Emotional Mothers Day Ads
Apple's Mother’s Day Campaign Showcases Spatial Video's Emotional Power
AR-Powered Library Experiences
Snap and LePub Partner with National Library Board of Singapore
Efficient Photo-Enhancing Mobile Applications
Leia Inc. Recently Released the Immersity App
Virtual Watch Parties
Together Watch Enables Synchronized Streaming And Chat With Friends Online
Collaborative VR Experiences
Netflix and Sandbox VR Introduce an Immersive Rebel Moon Experience
AI-Powered Virtual Worlds
Google's Project Genie Turns Text Prompts Into Traversable Worlds
Smart Mirror Platforms
loook.ai Helps Brands and Retailers Transform Retail with AR Mirrors
AI-Powered Gaming Ecosystems
Razer Unveiled its New 'Wyvrn' Ecosystem to Enhance Gaming
Wearable Olfactory VR Modules
Institute of Science Tokyo Introduced Scent Headset Prototype
Elevated Audio Product Lines
HAVIT Showcases Innovative Audio Technologies at CES 2025
Immersive Virtual Reality Concerts
IMMERSION VR Concert Film Brings Fans Virtually on Stage
AI-Powered Lifestyle Photography
Nextech3D.AI Introduces New Features for its Ecommerce AI Studio
AI-Advanced 3D Product Tours
Kaon Interactive Introduces Kaon Demo360+TM
AR Virtual Space Hangouts
Meta Hyperscape Capture Now Supports Communal Hangouts Anywhere
Future Tech Blogs
Next Horizon Covers AI, Space, Biotechnology And Emerging Technologies
AI-Created Video Feeds
Meta Introduces Vibes as a Social Platform Driven by AI-Generated Posts
Tech-Enhanced Content Platforms
Perfect Corp's YouCam App Suite Taps AI, AR & Agentic Innovation
3D Holographic Game Experiences
VividQ Launched a New Modern Warfare 2 3D Experience
Virtual Try-On Tools
Clothing Virtual Try On Shows Realistic Outfits For Online & Retail Shopping
Real-Time Trending Spot Features
Roadtrippers Introduces the Trending Spots Feature to Its App
Attention Economy Agencies
VaynerX Launches Tamara Group to Drive Social-First Brand Relevance
Tech-Enabled Smart Glasses
Snapchat Announces the Upcoming Arrival of its New 'Specs' Glasses
Emerging Market Insights
Rising Trends Helps Discover Hidden Markets And Business Opportunities
Expanded Technology Marketplaces
Best Buy Has Plans to Launch a New Third-Party Marketplace
Horror-Themed VR Worlds
Blumhouse is Creating the 'Horrorverse' for Meta Quest 3
Real-Time 3D Engines
Unity Enables 2D, 3D, VR & AR Project Development Across Industries
NFT-Powered Travel Applications
1World Online Debuts Its TravelVerse Platform at Expo 2025
Celebratory VR Promotions
Zero Latency VR is an Expert in Free-Roam Virtual Reality Entertainment
VR Rail Carriages
The St Vincent’s Express Takes Senior Care Residents to 10 Countries
Technology-Fusing Laboratory Spaces
WindsorPatania Architects Designs the XR Lab
Global Product Launch Events
Uber Unveils a New Go-Get Exhibit Featuring Interactive Vignettes
AI Voice Assistant Eyewear
The HTC VIVE Eagle Glasses Have a 12MP Ultrawide Camera
Co-op Heist VR Experiences
Fast Travel Games Launches Payday: Aces High
Immersive Video Communication
Experience Life-Sized, Real-Time Presence With tonari Portals
Proximity-First Friendship Apps
Friending Launched the Friending App to Foster Friendships
Interactive AI Headsets
The Samsung Galaxy XR Runs the Android XR Platform
Personalised Immersive Wellness
Emergence at 113 Spring is a New Multi-Sensorial Wellness Curation
Extended Platform Support Agreements
Unity and Meta Extend Their Multi‑Year Platform Agreement
Spatial Bubble Games
Bubbles Everywhere Offers Immersive Bubble Popping on Apple Vision Pro
Real-Time Skin Visualization Features
Revieve LiveAR Offers Real-Time Skin Visualization
Prescriptive VR Therapy Platforms
VA Rolls Out Mynd Immersive MyndXR Across 45 Centers
AI-Powered AR Smart Glasses
Snap Specs AR Glasses Add Spatial AI And Gaming
AI 3D Conversion Tools
Sony Uses AI to Turn 2D Visuals into 3D
Real-Time Sharing Apps
MomentsHub Lets You Discover And Share Nearby Experiences Instantly
Celebrity-Supported Smart Glasses Campaigns
Ray-Ban and Meta Tap Doja Cat and Teyana Taylor
Spatial Utility Tools
Boost Productivity With Mixed Reality Tools Using Widgets App
Web-Based VR Games
Slice of Music Delivers an Interactive Rhythm Game for Apple Vision Pro
AI Adoption Insights
The 2025 State Of AI Development Reveals Key Industry Trends
Portable XR Screens
RayNeo Air 3s Pro — Affordable 201‑Inch Virtual Display
Versatile Spatial Computers
The Play for Dream MR Was Unveiled at CES 2025 in Las Vegass
Emotionally Aware AI Avatars
Gemini Audio Powers Real-Time Voice Interactions
AI Virtual Tours
RealTour AI Creates Professional Property Tours Quickly And Easily
Multi-Protocol Smart Home Devices
THIRDREALITY Has Outlined Its Forthcoming Product Strategy
AI-Powered Animation Tools
Facebook Adds AI-Powered Animation And Restyle Tools
Immersive Fitness Apps
Gym Spatial Brings Immersive Environments To Apple Vision Pro Workouts
Immersive Virtual Spaces
Timmerse Creates Customizable 3D Worlds for Work and Social Interactions
Interactive Travel Showcases
Sseenn.app Creates 3D Globes To Highlight Your Travel Journey