Emma Watson starred in a bewitching spread for Harper's Bazaar last year in which she appeared to be flying, but the floating photography movement began long before, and continues on today as people find new ways to use the lens to simulate floating.
These suspended photographs kick off with the lead image of Emma Watson, then going on to feature bed jumping caught in mid-air and suspended prancing shots of Gisele Bundchen.
Implications - Consumers are looking for a fantastical element in their items. Products that feature an unconventional aesthetic appeal to those who want to forget their responsibilities for a moment. Companies could develop more of their items with this in mind.
30 Floating Photoshoots
30
Competitive Bed Jumping
SuiteJump Contest
29
Trick Photography
Not Photoshopped
28
Flying Humans
Series of Photographs from Kerry Skarbakka
27
Illusory Flying Children
Jan von Holleben's Perspective-Based Photography
26
Hotel Bed Jumping
Bed Jump Dot Com
25
Prancing Ostrich Fashion
Gisele Kisses The Sky in W Magazine
24
Hollywood Photography Stunts
GQ Magazine Shows Zac Efron Jumping on Cars
23
Haunting Teen Photography
15 Year Old Channels the Supernatural
22
Falling Fashionably From Buildings
Agyness Deyn for Fall 2008 Pop Magazine
21
Suspended Fashion Editorials
.Cent Magazine's Torturous Spread
20
Harry Potter Couture
Emma Watson in Harper's Bazaar
19
Dangerous Denim Ads
Levi's Button Fly Jeans Leave You On the Edge
18
Injured Models in Ads
Lara Stone with Ankle Wrap in Jean Paul Gaultier Spring ‘09
17
Flowing, Floating Fashion
Stilleto Magazine August Photo Spread
16
Group Jumping Ads
Lacoste Spring/Summer 2009 Campaign Shot in Mid-Air
15
Freezing Everyday Moments
"In Between" Photos by Julia Fullerton-Batten
14
Baby Leaping
Strange Global Festivals, From Jumping Over Infants to Wife Carrying
13
Suspended Self-Portraits
Obscure Specializes in Body Mod Photography
12
Flying Fashion Campaigns
Jumping LASC Ads by Bradford Rogne
11
Sports Commentators as Players
'NTV Spor' Analysts are IN the Action
10
Sportswear With Superpowers
Can Nike Lightweight Apparel Fly On Its Own?
9
Catty Photo Shoots
Ola Bell Poses With Her Jumping Kitties
8
Stylish Levitation
Lover's Romantic Autumn Collection Shows of Glam Gams
7
Sprawled-Out Photo Shoots
Monica Barreneche's Illusory Editorial for Summus Magazine #3
6
Mid-Air Fashion Campaigns
Sand F/W 2008 by Bryan Adams
5
Global Bed-Jumping
InterContinental Hotels Group Stages World's Largest Bed Jump
4
Cooking on The Run
Heinz Cooking Contest
3
Jazzy Oversized Jumpers
Snowtastic Sweaters From Sonia Rykiel's A/W '08 Collection
2
Shoppers as Hunters
De Bijenkorf's Bargain Hunt Campaign
1
Photographing Art Enthusiasm
The Visually Expressive “Jumping in Art Museums” Blog
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