30 Clever Wrapping Paper Designs

These clever wrapping paper designs ensure that your gift's recipient doesn't just toss its precious packaging into the garbage bin. As product designers have recognized the importance of packaging in their marketing efforts, so too has wrapping paper evolved from basic designs to show-stopping present packaging.

Modern wrapping paper is just as personalized as the gifts it envelops. Rapping paper, for example, features typographic song lyrics from rap songs. One clever wrapping paper design is emblazoned with a word search to guarantee interactivity.

Eco-friendly wrapping paper options also abound. Beautifully patterned fabrics and reusable gift wrap ensure that gift-giving is a fruitful, enriching activity rather than a wasteful one.

Consider one of these clever wrapping paper designs for your next gift-giving event.