Just because this globally loved food has been part of our daily food regimen for centuries doesn't mean it doesn't deserve the same creative efforts as other foods as these campaigns and branding ideas for bread prove.
We all know we love bread -- in the hundreds of forms it comes in now available in our modern world -- but unfortunately this super popular food group has been ignored by the advertising, creative and marketing worlds for long enough.
With some brands and products having already woken up to the fact that marketing and branding ideas for bread will just make their product more successful, it is time for everyone else in the market to do the same or they will be left behind with declining sales and not-so-pretty looking packaging.
21 Branding Ideas for Bread
21
Gift-Wrapped Grains
Pandoro Bread Packaging Comprises Folded Paper and Bow-Tied Twine
20
Monogrammed Bakery Branding
Kromka Polish Bakery's Brand Identity Highlights Vivid Typography
19
Classic Artisan Bread Branding
Bill's Organic Bread has Re-Invigorated its Brand after 10 Years
18
Edible Take-Out Boxes
Konstantia Manthou Created this Edible Container for No-Waste Meals to Go
17
Hand-Written Wrappers
Hornea Bakery Packaging Would Come Personalized with Ingredients and Recipes
16
Food-Mimicking Packaging
This Crouton Packaging Design Exudes Freshness
15
Chalk Print Bakery Branding
Two Hands Bread Packaging References the Casual Signage of Kiwi Delis
14
Rustic Bakery Branding
Scott Naauao's Breadshop Brand Identity Features Stamped Details
13
Freshness-Promoting Bread Packaging
Claudia Lloyd Preserves Products for Marks and Spencer
12
Chatty Bread Branding
Plenum Bread Packaging Introduces itself as Hearty and Healthy
11
Seed-Speckled Packaging
Lupains Bread Branding Lightheartedly Celebrates the Cereal Ingredients
10
Doodled Deli Branding
Mostowski Delikatesy's Brand Identity Boasts Playful Grocery Illustrations
9
Biodegradable Bread Bags
NatureFlex's Biodegradable Bag, Wrapper and Films Keep Bread Fresh
8
Ornate Bread Bags
This South African Bread Branding Features Traditional Art Motifs
7
Evil Bread Ads
The 'Princesa Break Free From Guilt' Campaign Features a Frankenstein Theme
6
Birdhouse Bread Packaging
This Bread Packaging Design Doubles as a Bird Feeder
5
Worldly Bread Packaging
Bread Bags for Bazaar Breads of the World Show Off International Flavors
4
Color Burst Bread
The Silver Hills Redesigned Bread Packaging is Super Cute
3
Hand-Stitched Bread Bags
The Beer Bread Bags for BarretsRidge Are Homey but Still Very Modern
2
Mobster Flatbread Marketing
This Polpettas Mafia Campaign Feeds Hardcore Hunger
1
Shortened Bread Ads
The Tip Top Mini Loaf Campaign Promotes Healthier Portions
Related Ideas
Mexican Bread-Inspired Sneakers
adidas Mexico Celebrates the Sweet Concha Bread with New Shoes
Kid-Powered Imagination Campaigns
Lunchables' A.I. vs K.I. Proves Kids' Limitless Creativity
80s-Inspired Pet-Friendly Cereals
BARK Presents the Snack Pack of Colorful Cereal Boxes
Healthy Breakfast Rebrands
Flourish Presents a New and Visually Bold Brand Identity
Soil Erosion Awareness Sandwich Ads
Hellmann's Aims to Save Sandwiches from Extinction
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Modernized Coffee Product Branding
Nescafé Branding Has Been Overhauled for a Refreshed Profile
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Online Merchandise Storefronts
The Panera Shop Gives Access to Bread-themed Apparel & Carb-Couture
Cookie Re-Branding Makeovers
BrandMe Gives Lotus Bakeries a New Visual Branding
AI-Created Burger Ads
Burger King Had ChatGPT Generate a Poster to Clap Back at a Competitor
Heated QSR Anniversary Campaigns
Burger King Brazil Celebrates Milestone with a New Campaign
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Luxury-Inspired Chocolate Campaigns
The Toblerone 'Never Square' Campaign Takes a Cheeky Approach
Springtime Holiday Cereal Branding
Lucky Charms Limited-Edition Packaging is Here for Spring
Sensorial Beer Campaigns
Feel the Alps Captures the Essence of Edelweiss
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Plant-Based Toaster Pastries
Ghetto Gastro's Toaster Pastries are Powered by Whole Grains
Artisanal Bake-at-Home Loaves
Essential Shares Organic Bake-at-Home Bread in Innovative Packaging
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Flattened Chocolate-Filled Croissants
Paris Baguette's Spring Menu Features New Croissant Crisps
Artisan-Inspired Summertime Cafe Menus
This New Dunkin’ Menu Offers New Twists on Classics
Reinvigorated Cognac Campaigns
Larsen Cognac Challenges Traditional Images & Outdated Views
Artisan-Quality Frozen Sandwiches
These New Red’s Sandwiches are Rolling Out Soon
Upcycled Ingredient Breads
Kroger Simple Truth Upcycled Bread Has 10% ReGrained SuperGrain+
Bird Feeder Cereal Packaging
'Co-Grain' Gives New Life to Disposable Packaging
Iconic Cupcake Brands
The new CRUMBS Cupcakes Embraces a Modern Approach, Leveraging E-Commerce
Nostalgic Flavor Campaigns
Knorr Introduces the Taste of Home Campaign
Restructured Bakery Brands
McDonald's Announed that it is Discontinuing the 'McCafe Bakery' Brand
Culinary Brand Packaging Redesigns
Mousline Partnered with Marks Design on Vibrant New Packages
Deli-Style Gluten-Free Breads
Franz Bakery is Introducing New Gluten Free Deli Style Loaves
Garlicky Better-for-You Flatbreads
The New Nature’s Own Perfectly Crafted Flatbreads are Non-GMO
Citrusy Fruit-Forward Breads
Pepperidge Farm Swirl Bread Lemon Blueberry is Permanent Arrival
Bread-Themed Fascinators
For the Kentucky Derby, Panera Made a Bread Hat with 3D-Printed Details
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
Legacy Chocolate Brand Packaging
The Cadbury 200th Anniversary is Being Marked with Retro Branding
Vintage-Style Candy Branding
Cadbury Yours for 200 Years Packaging Marks the Brand's Anniversary
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Nutrition-Focused Protein Product Branding
The New Pure Protein Branding is Bold and Eye-Catching
Seasonal Nostalgic Baked Goods
These La Brea Bakery Holiday Breads are Arriving at Retailers Now
Cookie-Twisting Commercials
The OREO Super Bowl 2024 Spot Revisits Pivotal Moments in History
Exclusive Biscuit Breadsticks
Red Lobster is Serving Cheddar Bay Breadsticks for One Day Only
Interactive Toothpaste Packaging
Bluemarlin Created the Designs for the Colgate Toothpaste Packs
Summertime Americana Chip Branding
The Pringles Fourth of July Branding is Patriotic
Rebranded Snack Packaging
Graze Debuts a New Brand Identity for Easier Identification on Shelves
Artist-Designed Blenders
magic bullet's Artist-Designed Wraps Champion Creativity & Expression
Upcycled Supergrain Flatbreads
This Naan Flatbread Uses 20% ReGrained Supergrain+ Flour
Sustainable Bread Ranges
Wildfarmed Life Changing Breads are Launching in the UK in Five Styles
Orange Branding Updates
Minute Maid Launches a New Global Brand Identity for its Orange Products
Premade Gourmet Grilled Cheeses
A Friendly Bread Makes Premium, Convenient Frozen Sandwiches
Heat-and-Eat Toasts
Rudi's Bakery Creates Convenient, Quality Frozen Toasts
Expressive Beer Packagings
'Buqui Bichi Brewery' Debuted a New Set of Packagings for its 5 Flavors
Automated Convection Bread Makers
This Cuisinart Convection Bread Maker Optimizes Baking
Patriotic British Cereal Packaging
This Shredded Wheat Packaging Features the Union Jack
Themed Heart-Shaped Chips
Japanese Snack Brand Calbee Unviels its Valentine's Day Chips
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Convenient Home Breadmakers
The 'Virtuoso Plus Breadmaker' Allows Consumers to Make Bread at Home
Viral No-Hole Bagel Campaigns
Philadelphia Cream Cheese Debuts the Philadelphia Bagel Wholes
AR Pizza Menus
Hungry Howie's Uses AR to Promote a Secret Pizza Menu
Sliced Cinnamon Raisin Breads
This Sliced Cinnamon Raisin Bread is Spiced with Cinnamon Sugar
Heart-Shaped Cheesy Breads
Hungry Howie’s is Serving Up Heart-Shaped 3-Cheeser Howie Bread
Australian Yogurt Campaigns
Yoplait Launches a New Platform and Marketing Campaign with AJF
Employee-Designed Milk Cartons
EveryDay Milk Shares Artwork by the Town and Country Markets Team
Vibrant Spanish Meat Packaging
Onmi Design Re-Imagined Purlom's Branding
Cornbread-Flavored Chocolate Bars
Compartés' Corn Bread Chocolate Bar is a Decadent Seasonal Treat
Australian Pastry-Themed Chocolates
Whittaker's Unveils its New Hot Cross Bun Chocolate
Free-From Protein-Rich Crackers
Every Body Eat Crispbread Crackers Come in Three Flavors
Playful Baked Good Branding
Whaoo! Filled Crêpes Have Been Rebranded to Target Parents
Gamified Budgeting Apps
Bread Budgeting Makes Budgeting Fun By Integrating Challenges
Pizza Craving Campaigns
Domino's Pizza and WorkInProgress Launch the Emergency Pizza Campaign
Upcycled Ingredient Crackers
The Brewer's Foods Upcycled Pretzel Flatbread Crackers are Sprouted
Travel-Inspired Pretzel Packaging
Sabio's Snacking Passport Offers an Interactive Element
Millet-Based Baked Snacks
Agrimax Foods Launches the Bake&Co. Healthy Baked Products Brand
Specially Selected French Baguettes
ALDI's Specially Selected French Baguettes is Delicious
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Convenience Retailer Private Labels
These New 7-Eleven Private Label Products are Value-Minded
Vibrantly Re-Designed Tea Packaging
Chay Tea Has Undergone a Geometric Packaging Rebrand
High-Quality Chocolatey Marshmallow Treats
Mallow & Marsh Products Boast a Permissible Profile
Ready-to-Bake Banana Bread Batters
Pillsbury Banana Bread is Formulated with Real Banana
Casual Pizzeria Marketing
UK Pizza Chain PizzaExpress Undergoes Design Update
Matcha-Infused Sweet Breads
TOUS les JOURS Just Debuted Its Matcha-infused 'Go Green!' Collection
Australian Beer Revamps
New South Wales' Tooheys Unveils its First Branding Update in Eight Years
Nutrient-Packed Bakery Products
These Grains Almighty Functional Breads Come in Two Varieties
Soft Protein-Rich Breads
Equii Introduces the New Better-for-You High-Protein Bread Variety
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Expansive Private Label Cereals
The Nice! Brand Breakfast Line is a First from Walgreens
Social Good Gift Boxes
Grace Farms Foods and Greyston Bakery Partnered on a Gift Box
Eye-Catching Fruit Cups
This Dole Sunshine Company Packaging Highlights Bright Colors
Sliced Avocado Breads
The Avocado Bread Company Makes Recipes with Avocados & Guacamole Spices
Globally-Inspired Ready-to-Eat Foods
The Asda Food-to-Go Range Has 47 New Options
Pink Sushi Boxes
Dept. Sushi Serves Up Sushi in Chic, Vibrant Boxes
Leftover Sandwich Campaigns
The Hellmanns' 'Between 2 Slices' Campaign Tackles Food Waste
Plant-Based Olive Breads
TOUS les JOURS Now Offers a Multi-Grain Loaf and Olive Basil Loaf
Handmade Romantic Baked Goods
Paris Baguette's Valentine's Day Treats Include Six Varieties
Bake-in-Pack Sandwich Products
The Country Choice Savour It Range Prioritizes Convenient Cuisine
Artisan-Inspired Bread Ranges
The Hovis Bakers Since 1886 Rustic Bloomers Range is Delicious
Clean-Ingredient Bread Labels
Base Culture Just Launched Its New Simply Bread Line
Stylish QSR-Backed Apparel
Panera Bread Unveils its New Menu-Inspired Merchandise Collection
Mainstream Keto-Friendly Bakery Products
The Toufayan Bakeries Keto Range is Packed with Fiber
Freshly Added Breakfast Wraps
BK Breakfast Wraps Now Arrive in 3 New Variations
Fluffy Protein-Rich Breads
Equii Bread Has 10-Grams of Protein in Every Slice
Bagel-Flavored Whole Grain Wraps
Angelic Bakehouse Has New Sprouted Whole Grain Everything Wraps
Middle Eastern Cuisine-Inspired Wraps
These New Subway Wraps are Made with Lavash-Style Flatbread
Latin Culinary Breads
La Boulangerie Boul’mich Revives Pan De Jamón for the Holiday Season
Inaugural Organic Bread Rolls
Dave's Killer Bread Organic Rock 'N' Rolls are Whole Grain
Artisanal Foodservice Burger Buns
These Ace Bakery Artisan Burger Buns Come in Six Varieties
Seasonal Artisan Baked Goods
The Paris Baguette Holiday Menu is Packed with Seasonal Options
Festive Marbled Brioche Breads
The St Pierre Chocolate Brioche Wreath is Limited-Edition
Flaky Croissant Breads
Thomas' Croissant Bread Has 72 Layers in Each Loaf
Energetic Filtered Water Campaigns
Brita's Taste Over Everything Campaign is Youthful & Optimistic
Seasoning-Topped Burger Buns
Nature’s Own Artisan Style Everything Bun is Sturdy Yet Soft
Cheese-Stuffed Banana Breads
This Classic Banana Bread Recipe is Infused with Vanilla Cream Cheese
Comforting Oat Bar Ads
Humanaut Launches a Campaign for Bobo's, Highlighting Home-Baked Taste
Regional Cuisine-Inspired Breads
These New Donatos Cheese Breads Come in Two Options
Convenient Grain-Based Meals
Seeds of Change Introduces the Ancient Grain Mix Line at Whole Foods
Complete Challah Bun Collections
Zaro’s Family Bakery Has Unveiled 'The Challah Collection'
Foodservice-Ready Brioche Baked Goods
The Gonnella Baking Company is Introducing New Buns
Flexible Roti Flatbread Products
Geeta's Roti Flatbreads Offer an Authentic Flavor
Crispy Cheesy Waffles
Brazi Bites' Cheesy Waffles Take Cues from Brazilian Cheese Bread
Cheesy Frozen Bread Bites
Brazi Bites Everything Brazilian Cheese Bread is Great for Any Meal
Festive Prepackaged Sandwiches
The Urban Eat Festive Range Includes New and Returning Favorites
Heart Health Pita Breads
Joseph's Heart Friendly Pita Bread Has the Heart-Check Mark
Sporty Cookie Catering Bundles
Crumbl is Launching New Game Day Catering Bundles for Sports Fans
Complimentary Crumpet Campaigns
The Warburtons 'Ask for Ellen' Campaign Offers Free Baked Goods
Romanian Griddle Breads
Romanian Recipes bring New Ways to Enjoy your Electric Griddle
Diverse Lunchbox Campaigns
All Flavours Welcome by Ritz Celebrates Cultural Differences
Modernized Cracker Product Ranges
These New Jacob’s Crackers Target Younger Shoppers
New Year Sandwich Promotions
This Urban Eat On-Pack Promo Offers Hundreds of Prizes Up for Grabs
Pepperoni-Packed Pizza Snacks
Domino's Pepperoni Stuffed Cheesy Bread is a Meaty Take on a Classic
Seasonal Entertaining Campaigns
La Brea Bakery and Bread & Butter Wines Partnered for a Campaign
Omega-Rich Bread Loaves
Omegamazing Has 400mg of Omega-3 ALAs Per Slice
Artisan-Style Bread Loaves
The Rustik Oven Sliced Sourdough Sandwich Loaves Come in Two Options
Chef-Curated Toasted Sandwiches
The Panera Toasted Baguette Sandwiches Now Come in New Recipes
Breast Cancer Awareness Campaigns
La Boulangerie Boul'Mich Partnered with Susan G. Komen
Gluten-Free Frozen Pastries
Gluten Free Easy Brings Satisfying Options to the Freezer Aisle
Free-From Prepackaged Bread Ranges
The Schär Artisan Baker Bread Range is Now Soy-Free
Parent-Focused TV Campaigns
NatureFresh's TV Campaign Explores How Active Parenting Benefits Kids
Convenience Retailer Ciabatta Sandwiches
Wawa Ciabatta Sandwiches Come in Five Varieties
Mini Baked Good Snacks
Entenmann's Baker’s Delights is Now a Permanent Part of the Range
Personalized Content Discovery Tools
Bread Allows Users To Discover Social Content and Save it