Sometimes the best branding and products comes out of a good, old-fashioned brand partnership. Coming with a fresh idea in a vacuum isn't always the easiest or best idea so sometimes brands collaborate to create something that is better than anything they could make individually.
We've seen Brands like Coca-Cola and 7UP collaborate with various things from clothing brands to extreme sports and brads like Red Bull have made whole business models out of it. The ideas are simple in theory, but the way they are executed is the key to creating long lasting and fruitful brand partnerships.
With Android having named one of its most recent operating systems after a chocolate bar (Kit Kat to be exact) we see the power of good collaborations between brands. It's been long-standing tradition and the boundaries will continue to be pushed for a long time to come.
27 Food and Drink Collaborations
27
Bluetooth Beer Boxes
The Heineken x Lowdi x Ed Banger Speaker System Provides Music and Libations
26
Beeriffic T-Shirt Packaging
The Heineken x UNION x Freshness T-Shirt Comes in its Own Six-Pack
25
Heart-Covered Cans
Coca-Cola x PLAY Comme Des Garcons Present a Bold Redesign
24
Preppy Designer Pastries
Chocolate Eclairs by Lacoste X Fauchon are Deliciously Exclusive
23
Haute Water Bottles
Issey Miyake and Evian Collaborate for a Fashionable Bottle
22
Designer Dairy Desserts
The Arethusa Dairy Collaboration Set to Offer Delicious Ice Cream
21
Remixed Stadium Foods
The Krispy Kreme Donut Hot Dog Blends Sweet and Savory Unexpectedly
20
Fashion-Minded Refreshments
Monsieur Qui Bottle Green Packaging is Dressed to the Nines
19
Canned Ice Cream Sundaes
Dominque Ansel Teams Up with Lisa Perry for an Unusual Frozen Treat
18
Pizza Box Branding
Footmark and Hi Panda Serve Up Limited-Edition Jeans in Eye-Catching Packaging
17
Collaborative Ad Campaigns
‘ABSOLUT Blank' Invites 18 Global Artists for Group Art Pro
16
Burlap Beverage Branding
Device Printshop Packaging Presents Sacked Java-Flavored Spirits
15
Chocolate-Infused Tech Products
The Android KitKat Collaboration Creates an Unlikely Partnership
14
Reusable Juice Cartons
The 'Juice in a Box' Encourages Conscious Consumption
13
Vibrant Kid-Centric Packaging
Little Duck Organics Use Dinky Toys as Inspiration for Branding
12
Alcoholic Chocolate Spreads
Omid Spreadable Beer Lets You Have Booze for Breakfast
11
Blossoming Ice Confections
Kiki van Eijk for Haagen-Dazs Serves Gourmet Floral Desserts
10
Patterned Chocolate Shavings
Chocolate Mill by Gerrit Rietveld is an Artistic Cylindrical Block
9
Haute Couture Water Vessels
The Courreges Limited Edition Evian Bottle is Stylishly Vivacious
8
Dessert-Scented Smackers
The Girl Scout Cookie Lip Smackers Collection is Yummy Enough to Eat
7
Charitable Cracker Satchels
Eco-Friendly Itzy Ritzy 'Snack Happened' Bags Feed the Hungry
6
Blacked-Out Rum Branding
The Pink Pigeon Packaging is Elegantly Sophisticated
5
Microwaveable Restaurant Meals
Denny's Restaurant's Jambalaya in a Cup Can Be Made at Home
4
Spicy Condiment Collaborations
Srirachup is a Taste Bud Exploding Combo of Sriracha and Ketchup
3
Cinnamon Dessert Collaborations
Mrs. Freshley's and Cinnabon Expand Their Partnership
2
Cookie Combo Desserts
These Chips Ahoy Cookies are Filled with Oreo Vanilla Cream
1
Cream Cheese Bacon Spreads
Philadelphia and Oscar Meyers Releases a Highly Anticipated New Flavor
Related Ideas
Gaming-Themed Chocolate Partnerships
Kinder Joy and Nintendo Partnered on a Limited-Edition Range
Customizable Away-From-Home Beverage Platforms
Pepsi Debuts House of Treats Activation in the UK
Beer-Infused Soup Lines
Campbell’s Chunky x Pabst Blue Ribbon Serve Up a Bold Soup Collaboration
Athlete-Led Brand Co-Creation
LI-NING and Stephen Curry Partner on Product Development
Basketball Soft Drink Partnerships
Sprite Returned as the NBA's Official Global Soft Drink Partner
Movie Brand Snack Collaborations
Feastables Launched Its Super Mario Galaxy Movie Branded Candy
Branded Syrup-Swirled Shakes
Smalls Sliders Soda Shakes Use Coca-Cola Concentrated Syrups
Character Stationery Collaborations
Pentel Expands Writing Essentials with Hello Kitty and Friends
Co-Branded 6-Packs
Heinz and Heineken Created a Craveable Matchup for Sports Fans
Retro Soda Collab Bottles
Owala x Diet Coke Reinvents Sustainable Drinkware for Fizzy Fans
Life-Sized Chocolate Race Cars
KitKat and Formula 1 Marked Their Partnership with a Chocolate Car
Co-Branded Omni-Channe Tea Campaigns
Lipton Tea and Nate's Honey Join Forces
Collectible Toy Refreshment Partnerships
AriZona and Mattel Partnered for New Drinks and Merch
Wellness-Focused Brand Partnerships
Nekter Juice Bar and Pressed Juicery Team Up to Boost Wellness
Milky Coffee Collabs
The Ordinary x Milky's Celebrated the Launch of a Toner
Connected Beverage Platforms
Coca-Cola Uses Freestyle Data to Create New Drinks Faster
Indulgence-Driven Chocolate Ranges
The Cadbury &More Range Has Been Rebranded and Expanded
Next-Gen Jelly Bean Campaigns
Jelly Belly Bean Appétit Entices a New Generation of Fans
Themed Snack Collectibles
Kinder Joy Evolves its Treat-And-Toy Format with Themed Collections
Designer Food Collaborations
Biscuiteers and Olivia Rubin Launch Collectible Biscuit Gifts
Fashion-Inspired Food Marketing
Magnum Blends Beauty, Music and Luxury Culture into Its Brand
K-Pop Menu Collaborations
Bb.q Chicken Launches Felix-Selected Feel Crunch Chicken Across the U.S.
Sustainable Cacao Partnerships
Cargill and Kokomodo Announced a Partnership
Nostalgic Soda-Brand Streetwear
Market Studios x Mountain Dew Drop an Exclusive Streetwear Launch
Gen Z-Themed Soda Campaigns
Pepsi Relation-Sips Showcase Small Gestures This Valentine's Day
Video Game-Themed Beverages
Candy Can and Bandai Namco Entertainment Partner on Exclusive Collab
Experiential Brand Cafés
Nutella Reimagines Its Chicago Café with Digital Ordering and a New Menu
Cinematic Soda Campaigns
Diet Coke and The Devil Wears Prada 2 Partnered for a New Campaign
Co-Branded Easter Marshmallow Confections
PEEPS® has Partnered with Pop-Tarts™ & SUNNYD® for 2026
Limited-Edition Chocolate Launches
Hershey’s Debuts Winter Games Tie-In On TikTok Shop
Tea Experience Bars
HeyTea's Teabar Expands Tea into Desserts, Tastings, and Social Experiences
Non-Alcoholic Functional Beverage Partnerships
Hiyo Taps Live Nation for a Commercial Partnership
Superhero Sparkling Beverage Branding
poppi and Sony Pictures Partnered to Celebrate Spider-Man
Soda-Inspired Skincare Collaborations
poppi and Bubble Skincare Partnered for Lip Products
Pop Culture Chocolate Products
These New Kinder Products Embrace Collaborations
Branded Holiday Baking Campaigns
Nutella and Hallmark Partnered to Celebrate the Festive Season
Comprehensive Easter-Inspired Collaborations
Peeps' 2026 Spring Collaboration Lineup is Impressive
Entertainment-Powered Retail Experiences
AT&T Brings Toy Story 5 to Interactive Store Activations
Cross-Industry Insight Networks
The Think Party Explores the Future of Socialization
Branded Complete Hydration Initiatives
The Gatorade Advanced Hydration System Educates Consumers
Beer Brand Nature Campaigns
Corona Launched Its Living Is Calling With a Tripadvisor Partnership
Experiential Fast Food Collaborations
Popeyes Turned Chicken Tenders Into a Music Venue Experience
Soccer Streetwear Collaborations
Carré and Coca-Cola Launched a Soccer Streetwear Collection
Cola-Spiced Chocolates
Raaka Chocolate's Vanilla Cola Chocolate Bar Plays Up Cinnamon & Nutmeg
Cinema-Focused Aperitif Partnerships
Campari Returns to the Festival de Cannes This Year
Motosport-Inspired Bourbon Campaigns
Jim Beam Collaborated with the Cadillac Formula 1 Team
Chinese Band-Supported Beauty Brands
Maybelline New York Partners with Teens in Times (TNT)
Playable Brand Universes
adidas and Brawl Stars Connect Gaming, Apparel and Live Fan Experiences
Experimental Beverage Pop-Ups
Nespresso's The Recipe Remix Shares Unusual Flavor Combos
Beauty-Centric Cafe Collabs
Velvet Vault x Brandor Coffee Teamed Up for a Two-Day Event
Collaborative Heritage Sneakers
The Coca-Cola × Converse Capsule Nods to Americana Nostalgia
Collaboration Candy Bar Cakes
Nothing Bundt Cakes and Snickers Partnered for New Treats
Collaborative Bear-Themed Valentine's Gifts
This KitKat x Afternoon Tea Range is Sweetly Inspired
Soccer Snack Collaborations
Mondelēz Partners with Athletes to Launch Limited-Edition Snacks
Cross-Brand V-Day Initiatives
McBride Sisters Collection & Ghirardelli Chocolate Partner for V-Day
Musician-Led Beverage Campaigns
poppi Tapped Charli xcx and Rachel Sennott for the Super Bowl
Candy Brand-Inspired Nutrition Lines
ANIMAL Taps a New Era with a Partnership with Smarties
Social Media-Driven Brand Partnerships
Target and Parke Join Forces on a Limited Style Capsule
Football-Focused Brand Platforms
Pepsi Football Nation Seeks to Unify the Brand's Partnerships
Regional Flavor Collaborations
Luray and Texas Pete Bring Southern Boiled Peanuts to Retail
Actress-Led Kombucha Campaigns
Health-Ade and Lindsay Lohan Partnered to Promote Kombucha
High-Level Energy Drink Partnerships
C4 Energy is the Official Energy Drink Partner of NBA Europe
Anniversary-Celebrating Brand Evolutions
Smoothie King Debuts 'The Best Kind of Delicious'
Pop Culture Beverage Collaborations
Jones Soda Expands Fallout-Themed Sunset Sarsaparilla
Racing-Focused Italian Partnerships
S.Pellegrino is Entering a Long-Term Partnership with Ferrari
Nostalgic Candy Beverages
Candy Can and Bubblicious Launch a Bubble Gum-Flavored Soda
Limited-Edition Halloween Treats
Kellanova Brands Debut Exclusive Treats for Halloween
Girl Group QSR Partnerships
Jollibee x KATSEYE Team Up for a Special Merchandise Collection
Coordinated Convenience-Focused Promotional Campaigns
7-Eleven Runs Promotions for Two Events
Next-Gen Consumer Goods Technologies
Unilever and Google Cloud Partner to Produce Strong Products
Co-Branded Shopper App Partnerships
Grubhub and Instacart Partnered to Offer a Wider Selection
Collaborative Chocolate Brand Donuts
The Mister Donut x Godiva Donuts are Here for Valentine's Day
Athlete-Focused Nutritional Support Partnerships
Kodiak Partners with U.S. Ski & Snowboard
Customer Collaboration Hubs
Rise Baking Opens a Commercial and R&D Center in Atlanta
Kids-Focused Space-Themed Collaborations
Crayola Interprets McDonald's Happy Meal
Colleague-Connecting Pubs
The Office by Heineken Celebrates the Best Part of Work Culture
Tart Mocktail-Inspired Kombuchas
SYNERGY's UNITY Line Reimagines the Shirley Temple Mocktail
Baseball Lifestyle Collaborations
Brunch Launches a New York Yankees Lifestyle Collection
Gamer-Themed Soda Branding
Fanta and Xbox Partnered for Limited-Edition Pack Designs
Co-Brandeed Promotional Campaigns
Montucky Cold Snacks and the Flamin' Hot Brand Portfolio Team Up
Food Brand Partnerships
Protein Pints Teams Up with the San Diego Padres
Beverage Brand-Supported Racing Teams
PepsiCo Partners with Mercedes-AMG Petronas Formula One Team
Non-Alcoholic Beer Partnerships
Nando’s and BERO Partnered to Expand Access to Alcohol-Free Beer
Branded Coffee Bakery Partnerships
Cinnabon and Seattle's Best Coffee Announced a Partnership
Patriotic Beverage Releases
REIGN Celebrates America's 250th with a Limited-Edition Drink
Signature Food Giveaways
Craveworthy Brands' Bet on the Bite Shares Free, Fan-Fave Menu Items
Mobile Brand Experiences
M&M's Brings an Interactive Caravan to the Tour De France
Summer BBQ-Themed Collaborations
Duluth Trading Company Partners with Old Milwaukee Eer
Dining Delivery Platform Partnerships
Toast and Uber Partnered to Streamline Operations
Brand-Creator Matchmaking Events
Dhar Mann Studios & Brand Innovators Hosted a Speed Dating Event
Hometown Athlete Branding
Hershey’s Released Limited-Edition Chocolate Bars for Christian Pulisic
Collaborative Packaging Development
UNITED CAPS Launches Live Packaging Co-Creation Sessions
Bourbon Formula 1 Partnerships
Jim Beam Joins Cadillac F1 Team as Official Spirits Partner
Ice Cream Brand Collaborations
Drumstick Partnered with WWE to Launch Its Limited-Edition Cone
Customized Restaurant Campaign Platforms
OpenTable Has Launched OpenTable Media
Sports-Inspired Beverage Collaborations
Kung Fu Tea and Red Bull Launch Soccer-Themed Bubble Tea
Cross-Platform Loyalty Programs
WestJet and Petro-Canada Link Travel and Fuel Rewards
Co-Creation Food Labs
Vibrant Ingredients Expands Rapid Prototyping for Food and Beverage Brands
Bright Brand Identity Updates
Big Hug Becomes a Purpose-Driven Brand with Bold Rebrand by JDO
Movie-Branded Juice Drinks
Radnor Fruits Partnered with Disney for a Toy Story 5 Collaboration
Condiment Portfolio Campaigns
Kraft Heinz Debuts Its United Tastes of America Campaign
Frozen Bread Brand Snacks
Warburtons and Food Brands Now Partnered for New Frozen Products
Collaborative South Asian Desserts
Cake Box and Ambala Partnered on New Candy-Inspired Desserts
Cafe Brand Spirit Partnerships
Peddlers Gin Partnered with the Starbucks Reserve Bar Mixato
Professional Racing Beverage Partnerships
Celsius and Formula One Debuted a Partnership in the UK
Cocoa-Free Chocolate Partnerships
Barry Callebaut and Planet A Foods Partnered for New Solutions
Strategic European Brand Collaborations
JD.com Spotlights a Sreies of European Brand Partnerships
Cricket League-Focused Beverage Partnerships
Sprite Partners with Lucknow Super Giants
Football-Themed Beverage Collaborations
Igloo and NFL Debut Team-Branded Coolers and Drinkware
Participatory Brand Platforms
Crown Royal Builds a Community-Driven Cultural Platform
Soccer-Themed Snack Brand Partnerships
Pringles and Sucuk und Bratwurst The Night Kit
High-Profile Hospitality Partnerships
Marriott Enters a Beverage Agreement with Coca-Cola
Branded Chocolate Bakery Menus
Salt of the Earth Bakery and Dove Chocolate Partnered for Desserts
Branded Smart Retail Hubs
Coca-Cola India Has Developed and Widely Implemented Coke Buddy
Japanese-Inspired Cream Soda Collaborations
Shonen Soda Joins Forces with Munch Addict
Regional Delivery Partnerships
GoTo Foods Expands Five Brands Through Favor Across Texas
Convenience-Focused Grocery Network Partnerships
Kroger and Uber Expand Their Existing Partnership
Seasonal Value Campaigns
Huey Magoo's Combines Value Meals with Collectible Cups
Discovery-Driven Beverage Programs
Dog Haus Expands Drinks Into a Menu Exploration Platform
Consumer-Created Candy Collections
The CandyKing CoLab Takes the Feedback of Fans into Account
Workday Break-Focused Campaigns
KitKat Debuts the 24/7 Teams Meeting Campaign Concept
Comforting Cartoon Drink Collaborations
HEYTEA Partners with POP MART’s Twinkle Twinkle IP
Nostalgic Dessert Mashups
Wendy’s Combines Cookie Dough and Brownie Batter in Frosty Treats
Workforce-Focused Auto Partnerships
Ford Motor Company and Carhartt Join Forces
Football Breakfast Pastry Partnerships
Pop-Tarts and the NFL Partnered in the UK and Ireland
Interactive Food Bank Partnerships
Häagen-Dazs and GiftAMeal Partnered on a New Campaign
Local Restaurant Activations
Pepsi Hosts Community Events to Drive Restaurant Discovery
Celebrity-Backed RTD Campaigns
Minute Maid Spiked Partners with Action Bronson
Co-Branded Summer Entertaining Promotions
The Trivento and Weber Promotion Offers Prizes and More
Neighborhood Storytelling Campaigns
Vitaminwater Expands Neighborhue with Community Mural Stories
Tree-Planting Drink Campaigns
The Human Bean links beverage sales to global reforestation efforts
Data-Led Brand Creation
AS Watson Builds Brands Using Shopper Insights and Loyalty Data
Creator Collaboration Platforms
Talen Together Connects Creators With Brands For Sponsorships
Collaborative Air Fryer Campaigns
Birds Eye and Tefal Partnered for 'A Better Everyday' Campaign
Board Game-Themed Food Promotions
Premier Foods and Hasbro Partnered for an On-Pack Promotion
Purpose-Led Emerging Brands Initiatives
7-Eleven Taps 27 Brands for Its 2026 Brands with Heart™
Flavor-Enhancing Drink Mix Powders
The Synergy Paired to Perfection Portfolio Has a New Option
Curated Wine-Juice Pairings
Kendall-Jackson and Uncle Matt's Organic Debut Perfectly Paired
Actor-Led Beer Collaborations
1664 Has Initiated a Collaboration with Actor Robert Pattinson
Collaboration Festive Desserts
Ring Pop and Serendipity 3 Partnered for a Sweet Promotion