Sometimes the best branding and products comes out of a good, old-fashioned brand partnership. Coming with a fresh idea in a vacuum isn't always the easiest or best idea so sometimes brands collaborate to create something that is better than anything they could make individually.
We've seen Brands like Coca-Cola and 7UP collaborate with various things from clothing brands to extreme sports and brads like Red Bull have made whole business models out of it. The ideas are simple in theory, but the way they are executed is the key to creating long lasting and fruitful brand partnerships.
With Android having named one of its most recent operating systems after a chocolate bar (Kit Kat to be exact) we see the power of good collaborations between brands. It's been long-standing tradition and the boundaries will continue to be pushed for a long time to come.
27 Food and Drink Collaborations
27
Bluetooth Beer Boxes
The Heineken x Lowdi x Ed Banger Speaker System Provides Music and Libations
26
Beeriffic T-Shirt Packaging
The Heineken x UNION x Freshness T-Shirt Comes in its Own Six-Pack
25
Heart-Covered Cans
Coca-Cola x PLAY Comme Des Garcons Present a Bold Redesign
24
Preppy Designer Pastries
Chocolate Eclairs by Lacoste X Fauchon are Deliciously Exclusive
23
Haute Water Bottles
Issey Miyake and Evian Collaborate for a Fashionable Bottle
22
Designer Dairy Desserts
The Arethusa Dairy Collaboration Set to Offer Delicious Ice Cream
21
Remixed Stadium Foods
The Krispy Kreme Donut Hot Dog Blends Sweet and Savory Unexpectedly
20
Fashion-Minded Refreshments
Monsieur Qui Bottle Green Packaging is Dressed to the Nines
19
Canned Ice Cream Sundaes
Dominque Ansel Teams Up with Lisa Perry for an Unusual Frozen Treat
18
Pizza Box Branding
Footmark and Hi Panda Serve Up Limited-Edition Jeans in Eye-Catching Packaging
17
Collaborative Ad Campaigns
‘ABSOLUT Blank' Invites 18 Global Artists for Group Art Pro
16
Burlap Beverage Branding
Device Printshop Packaging Presents Sacked Java-Flavored Spirits
15
Chocolate-Infused Tech Products
The Android KitKat Collaboration Creates an Unlikely Partnership
14
Reusable Juice Cartons
The 'Juice in a Box' Encourages Conscious Consumption
13
Vibrant Kid-Centric Packaging
Little Duck Organics Use Dinky Toys as Inspiration for Branding
12
Alcoholic Chocolate Spreads
Omid Spreadable Beer Lets You Have Booze for Breakfast
11
Blossoming Ice Confections
Kiki van Eijk for Haagen-Dazs Serves Gourmet Floral Desserts
10
Patterned Chocolate Shavings
Chocolate Mill by Gerrit Rietveld is an Artistic Cylindrical Block
9
Haute Couture Water Vessels
The Courreges Limited Edition Evian Bottle is Stylishly Vivacious
8
Dessert-Scented Smackers
The Girl Scout Cookie Lip Smackers Collection is Yummy Enough to Eat
7
Charitable Cracker Satchels
Eco-Friendly Itzy Ritzy 'Snack Happened' Bags Feed the Hungry
6
Blacked-Out Rum Branding
The Pink Pigeon Packaging is Elegantly Sophisticated
5
Microwaveable Restaurant Meals
Denny's Restaurant's Jambalaya in a Cup Can Be Made at Home
4
Spicy Condiment Collaborations
Srirachup is a Taste Bud Exploding Combo of Sriracha and Ketchup
3
Cinnamon Dessert Collaborations
Mrs. Freshley's and Cinnabon Expand Their Partnership
2
Cookie Combo Desserts
These Chips Ahoy Cookies are Filled with Oreo Vanilla Cream
1
Cream Cheese Bacon Spreads
Philadelphia and Oscar Meyers Releases a Highly Anticipated New Flavor
Related Ideas
Gaming-Themed Chocolate Partnerships
Kinder Joy and Nintendo Partnered on a Limited-Edition Range
Beer-Infused Soup Lines
Campbell’s Chunky x Pabst Blue Ribbon Serve Up a Bold Soup Collaboration
Basketball Soft Drink Partnerships
Sprite Returned as the NBA's Official Global Soft Drink Partner
Movie Brand Snack Collaborations
Feastables Launched Its Super Mario Galaxy Movie Branded Candy
Retro Soda Collab Bottles
Owala x Diet Coke Reinvents Sustainable Drinkware for Fizzy Fans
Life-Sized Chocolate Race Cars
KitKat and Formula 1 Marked Their Partnership with a Chocolate Car
Co-Branded Omni-Channe Tea Campaigns
Lipton Tea and Nate's Honey Join Forces
Collectible Toy Refreshment Partnerships
AriZona and Mattel Partnered for New Drinks and Merch
Chocolate Brand Esports Deals
Riot Games Announced KitKat As Official VCT 2026 Partner
60s Superhero Cereal Branding
General Mills and Marvel Studios Partnered for Retro Cereal Branding
Milky Coffee Collabs
The Ordinary x Milky's Celebrated the Launch of a Toner
Collaborative Cola Timepieces
Seiko and Pepsi Partnered for Blue and Red-Hued Watches
Indulgence-Driven Chocolate Ranges
The Cadbury &More Range Has Been Rebranded and Expanded
Next-Gen Jelly Bean Campaigns
Jelly Belly Bean Appétit Entices a New Generation of Fans
Themed Snack Collectibles
Kinder Joy Evolves its Treat-And-Toy Format with Themed Collections
Sustainable Cacao Partnerships
Cargill and Kokomodo Announced a Partnership
Nostalgic Soda-Brand Streetwear
Market Studios x Mountain Dew Drop an Exclusive Streetwear Launch
Video Game-Themed Beverages
Candy Can and Bandai Namco Entertainment Partner on Exclusive Collab
Gen Z-Themed Soda Campaigns
Pepsi Relation-Sips Showcase Small Gestures This Valentine's Day
Co-Branded Easter Marshmallow Confections
PEEPS® has Partnered with Pop-Tarts™ & SUNNYD® for 2026
Cinematic Soda Campaigns
Diet Coke and The Devil Wears Prada 2 Partnered for a New Campaign
Limited-Edition Chocolate Launches
Hershey’s Debuts Winter Games Tie-In On TikTok Shop
Non-Alcoholic Functional Beverage Partnerships
Hiyo Taps Live Nation for a Commercial Partnership
Soda-Inspired Skincare Collaborations
poppi and Bubble Skincare Partnered for Lip Products
Branded Holiday Baking Campaigns
Nutella and Hallmark Partnered to Celebrate the Festive Season
Comprehensive Easter-Inspired Collaborations
Peeps' 2026 Spring Collaboration Lineup is Impressive
Plant-Based Pop Star Campaigns
Alpro and Zara Larsson Partnered for a New Campaign
Cross-Industry Insight Networks
The Think Party Explores the Future of Socialization
Pop Culture Chocolate Products
These New Kinder Products Embrace Collaborations
Branded Complete Hydration Initiatives
The Gatorade Advanced Hydration System Educates Consumers
Experiential Fast Food Collaborations
Popeyes Turned Chicken Tenders Into a Music Venue Experience
Cheeky Food-Focused Soda Campaigns
The 'Share a Pepsi' Campaign Encourages Pairing with Food
Retailer Dinosaur Product Ranges
The 7-Eleven Jurassic World Rebirth Collaboration is Expansive
Frozen Bread Brand Snacks
Warburtons and Food Brands Now Partnered for New Frozen Products
Branded Soccer Sponsorships
Coca-Cola is the Official Carbonated Soft Drink for Manchester United
Co-Branded Nostalgic Summer Collections
Canada Dry and Roots Have Partnered on a New Release
Cinema-Focused Aperitif Partnerships
Campari Returns to the Festival de Cannes This Year
Ultra-Flavorful Snack Collaborations
Van Holten's and Pringles Unveiled an Unconventional Product
Influencer-Led Soda Campaigns
The Pepsi MAX Bring Out The Flavour Campaign is Launching in the UK
Chinese Band-Supported Beauty Brands
Maybelline New York Partners with Teens in Times (TNT)
NFT-Tied Energy Drinks
'NFT Energy' Empowers Brands Through Collaborative NFT Ventures
K-Pop Brand Ambassadorships
Asahi Super Dry Unveiled a Unified Campaign Featuring BLACKPINK
Experimental Beverage Pop-Ups
Nespresso's The Recipe Remix Shares Unusual Flavor Combos
Chocolate Bar-Inspired Muffins
The Branded Muffins from Nestlé Professional Come in Three Flavors
Beauty-Centric Cafe Collabs
Velvet Vault x Brandor Coffee Teamed Up for a Two-Day Event
Collaborative Heritage Sneakers
The Coca-Cola × Converse Capsule Nods to Americana Nostalgia
Collaboration Candy Bar Cakes
Nothing Bundt Cakes and Snickers Partnered for New Treats
Fashion Week Beauty Partnerships
L'Oréal Paris Secured Copenhagen Fashion Week Makeup Exclusivity
Innovative Retail Partnership
Best Buy and IKEA U.S. are Partnering for a Strategic Retail Collab
Collaborative Bear-Themed Valentine's Gifts
This KitKat x Afternoon Tea Range is Sweetly Inspired
Revamped Beverage Marketing Platforms
Sprite Launches the It’s That Fresh Marketing Platform
Soccer Snack Collaborations
Mondelēz Partners with Athletes to Launch Limited-Edition Snacks
Cross-Brand V-Day Initiatives
McBride Sisters Collection & Ghirardelli Chocolate Partner for V-Day
Musician-Led Beverage Campaigns
poppi Tapped Charli xcx and Rachel Sennott for the Super Bowl
Candy Brand-Inspired Nutrition Lines
ANIMAL Taps a New Era with a Partnership with Smarties
Football-Focused Brand Platforms
Pepsi Football Nation Seeks to Unify the Brand's Partnerships
Social Media-Driven Brand Partnerships
Target and Parke Join Forces on a Limited Style Capsule
Hybrid Nutty Chocolate Treats
Mondelēz International and Hershey Partnered for New Products
Actress-Led Kombucha Campaigns
Health-Ade and Lindsay Lohan Partnered to Promote Kombucha
High-Level Energy Drink Partnerships
C4 Energy is the Official Energy Drink Partner of NBA Europe
Anniversary-Celebrating Brand Evolutions
Smoothie King Debuts 'The Best Kind of Delicious'
Soda-Inspired Drink Mixes
Jarritos x Taste Salud Teamed Up on Functional Powdered Drink Mixes
Pop Culture Beverage Collaborations
Jones Soda Expands Fallout-Themed Sunset Sarsaparilla
Branded Coffee Bakery Partnerships
Cinnabon and Seattle's Best Coffee Announced a Partnership
Racing-Focused Italian Partnerships
S.Pellegrino is Entering a Long-Term Partnership with Ferrari
Nostalgic Candy Beverages
Candy Can and Bubblicious Launch a Bubble Gum-Flavored Soda
Limited-Edition Halloween Treats
Kellanova Brands Debut Exclusive Treats for Halloween
Worldwide Racing Partnerships
PepsiCo Forges a Global Partnership with Formula 1
Girl Group QSR Partnerships
Jollibee x KATSEYE Team Up for a Special Merchandise Collection
Coordinated Convenience-Focused Promotional Campaigns
7-Eleven Runs Promotions for Two Events
Next-Gen Consumer Goods Technologies
Unilever and Google Cloud Partner to Produce Strong Products
Beer Brand Nature Campaigns
Corona Launched Its Living Is Calling With a Tripadvisor Partnership
Superhero Movie Snack Partnerships
Rollover and Warner Bros. Partnered to Celebrate Superman
Film-Celebrating Fruit Branding
Del Monte and Zootopia 2 Partnered for a New Campaign
Co-Branded Shopper App Partnerships
Grubhub and Instacart Partnered to Offer a Wider Selection
Collaborative Chocolate Brand Donuts
The Mister Donut x Godiva Donuts are Here for Valentine's Day
Athlete-Focused Nutritional Support Partnerships
Kodiak Partners with U.S. Ski & Snowboard
Kids-Focused Space-Themed Collaborations
Crayola Interprets McDonald's Happy Meal
Colleague-Connecting Pubs
The Office by Heineken Celebrates the Best Part of Work Culture
Baseball Lifestyle Collaborations
Brunch Launches a New York Yankees Lifestyle Collection
Co-Brandeed Promotional Campaigns
Montucky Cold Snacks and the Flamin' Hot Brand Portfolio Team Up
Gamer-Themed Soda Branding
Fanta and Xbox Partnered for Limited-Edition Pack Designs
Food Brand Partnership Deals
Protein Pints Teams Up with the San Diego Padres
Beverage Brand-Supported Racing Teams
PepsiCo Partners with Mercedes-AMG Petronas Formula One Team
Generational Unity Candy Campaigns
The M&M's It’s More Fun Together Campaign Encourages Bonding
Athletic Event-Timed Tech Campaigns
TCL Ran a Comprehensive Ad Campaign During the Olympics
Non-Alcoholic Beer Racing Partners
Atlassian Williams F1 Team Partners with Estrella Galicia 0,0
Dining Delivery Platform Partnerships
Toast and Uber Partnered to Streamline Operations
Collaboration Prepackaged Plant-Based Foods
Gosh! and Urban Eat Partnered for Plant-Based fare
Non-Alcoholic Beer Partnerships
Nando’s and BERO Partnered to Expand Access to Alcohol-Free Beer
Brand-Creator Matchmaking Events
Dhar Mann Studios & Brand Innovators Hosted a Speed Dating Event
Condiment Portfolio Campaigns
Kraft Heinz Debuts Its United Tastes of America Campaign
Bourbon Formula 1 Partnerships
Jim Beam Joins Cadillac F1 Team as Official Spirits Partner
Ice Cream Brand Collaborations
Drumstick Partnered with WWE to Launch Its Limited-Edition Cone
Customized Restaurant Campaign Platforms
OpenTable Has Launched OpenTable Media
Cross-Platform Loyalty Programs
WestJet and Petro-Canada Link Travel and Fuel Rewards
Bright Brand Identity Updates
Big Hug Becomes a Purpose-Driven Brand with Bold Rebrand by JDO
Hometown Athlete Branding
Hershey’s Released Limited-Edition Chocolate Bars for Christian Pulisic
Summer BBQ-Themed Collaborations
Duluth Trading Company Partners with Old Milwaukee Eer
Collaborative South Asian Desserts
Cake Box and Ambala Partnered on New Candy-Inspired Desserts
Cafe Brand Spirit Partnerships
Peddlers Gin Partnered with the Starbucks Reserve Bar Mixato
Collaborative Packaging Development
UNITED CAPS Launches Live Packaging Co-Creation Sessions
Celebrity-Backed RTD Campaigns
Minute Maid Spiked Partners with Action Bronson
Cocoa-Free Chocolate Partnerships
Barry Callebaut and Planet A Foods Partnered for New Solutions
Strategic European Brand Collaborations
JD.com Spotlights a Sreies of European Brand Partnerships
Cricket League-Focused Beverage Partnerships
Sprite Partners with Lucknow Super Giants
Football-Themed Beverage Collaborations
Igloo and NFL Debut Team-Branded Coolers and Drinkware
Gaming-Inspired Food Partnerships
Nanak Foods and Nintendo of Canada Debut Their Collaboration
Macho Plant-Based Drink Campaigns
Oatly and EF Pro Cycling Partnered for an Athletic Campaign
Branded Smart Retail Hubs
Coca-Cola India Has Developed and Widely Implemented Coke Buddy
Japanese-Inspired Cream Soda Collaborations
Shonen Soda Joins Forces with Munch Addict
Collaboration Retailer Toy Ranges
The 7-Eleven x Hot Wheels® Collection is Limited-Edition
Convenience-Focused Grocery Network Partnerships
Kroger and Uber Expand Their Existing Partnership
Art-Focused Retail Capsules
Mattel and MoMA Partner to Craft a New Collaborative Collection
Consumer-Created Candy Collections
The CandyKing CoLab Takes the Feedback of Fans into Account
AR-Enabled Oat Drink Packaging
Alpro and Appetite Creative Partnered for Interactive Packaging
Swapped Phone Campaigns
KitKat Phone Break Depicts Devices Traded for Chocolate Wafer Bars
Workday Break-Focused Campaigns
KitKat Debuts the 24/7 Teams Meeting Campaign Concept
Comforting Cartoon Drink Collaborations
HEYTEA Partners with POP MART’s Twinkle Twinkle IP
Women's Motorsport Partnerships
Gatorade Has Partnered with F1 ACADEMY to Support Women
Nostalgic Dessert Mashups
Wendy’s Combines Cookie Dough and Brownie Batter in Frosty Treats
Ultra-Flavorful Pizza Collaborations
Sbarro XL NY Pizza Partners with Mike’s Hot Honey
Workforce-Focused Auto Partnerships
Ford Motor Company and Carhartt Join Forces
Playfully Branded Skateboarder Partnerships
Kellog's Tony the Tiger Partners with Tony Hawk
Football Breakfast Pastry Partnerships
Pop-Tarts and the NFL Partnered in the UK and Ireland
Consumer Brand Launches
Labor Smart Announced Culturally-Driven Product Collaborations
Interactive Food Bank Partnerships
Häagen-Dazs and GiftAMeal Partnered on a New Campaign
Tree-Planting Drink Campaigns
The Human Bean links beverage sales to global reforestation efforts
Chocolate-Branded Bakery Treats
These New In-Store Bakery Treats Have Been Announced by Mars
Resilient Cocoa Plant Partnerships
Mars and Pairwise Partnered to Combat the Cocoa Crisis
Creator Collaboration Platforms
Talen Together Connects Creators With Brands For Sponsorships
Collaborative Air Fryer Campaigns
Birds Eye and Tefal Partnered for 'A Better Everyday' Campaign
Board Game-Themed Food Promotions
Premier Foods and Hasbro Partnered for an On-Pack Promotion
Recycling-Focused Travel Campaigns
Coca-Cola and Merlin Entertainments Partnered for a Promotion
Purpose-Led Emerging Brands Initiatives
7-Eleven Taps 27 Brands for Its 2026 Brands with Heart™
Multi-Brand Snack Boxes
Bobby’s Expands its Delivery Capabilities with the ‘Brand Box’ Service
Flavor-Enhancing Drink Mix Powders
The Synergy Paired to Perfection Portfolio Has a New Option
Curated Wine-Juice Pairings
Kendall-Jackson and Uncle Matt's Organic Debut Perfectly Paired
Actor-Led Beer Collaborations
1664 Has Initiated a Collaboration with Actor Robert Pattinson
Collaboration Festive Desserts
Ring Pop and Serendipity 3 Partnered for a Sweet Promotion