Haute Water Bottles

Issey Miyake and Evian Collaborate for a Fashionable Bottle

Evian's recent collaboration with Issey Miyake has generated a simplistic yet fashionable water bottle.

The simplistic and cute design is crafted on a clear, long-necked bottle with a pink and green flower decor. The presentation portrays a soft side to the fashion brand, proving that Issey Miyake and Evian definitely make a great team. Take a look through the gallery to see these intricate designs.

Implications - Companies that sell necessities are looking to have unique packaging to help draw in consumers. The company needs to create a product that will stand out against its competitors. By having a collaboration with a fashion designer, the bottle stands out furthermore, making it a unique packaging design.

Unique Packaging Designs
The collaboration between Issey Miyake and Evian showcases the trend of companies seeking unique packaging designs to attract consumers.
Fashion-focused Collaborations
The collaboration between Issey Miyake and Evian represents a trend of fashion brands partnering with consumer goods companies to create fashionable products.
Simplistic and Cute Designs
The simplistic and cute design of the Issey Miyake and Evian water bottle reflects a trend towards minimalist and aesthetically pleasing packaging.

Industries Being Reshaped

Beverage Packaging
The unique packaging design trend opens up opportunities for companies in the beverage packaging industry to create innovative and eye-catching designs.
Fashion and Consumer Goods
The collaboration between Issey Miyake and Evian highlights the potential for fashion brands and consumer goods companies to collaborate and create fashionable products.
Lifestyle and Wellness
The simplistic and fashionable water bottle design taps into the growing industry of lifestyle and wellness, where consumers seek aesthetically pleasing and functional products.
SCORE
5.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 75%
Activity 83%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X