From Latin America to Saint Lucia, the April 2024 travel trends reveal that wellness-oriented excursions are more popular than ever before.
Though wellness and travel have gone hand in hand for some time now, these kinds of health-themed vacations are becoming increasingly popular and more widely accessible. For instance, Naya Traveler specializes in trips to Latin America that pair rest and wellness with adventure. This business takes all the planning out of the equation for you so all you need to focus on is resting, relaxing, and unwinding.
Of course, wellness-themed travel doesn't always have to mean traveling to an exotic locale. As the April 2024 travel trends reveal, many of these wellness-oriented hotels and reports are popping up right in the U.S. For instance, the Grand Geneva Resort & Spa in Lake Geneva, Wisconsin, just recently introduced its 'Year of Wellness' spa programming, which aims to educate and enhance the well-being of both locals and guests.
Top 40 Travel Trends in April
From Bespoke Mountainside Hotels to Plant-Based Lifestyle Getaways:
Katherine Pendrill — Apr 27, 2024 — World
40
Exclusive Hawaiian Airport Lounges
Hawaiian Airlines Launches a Premium New Lounge at HNL
39
Everyday Travel Suitcases
Victorinox Launches the Airox Advanced Suitcase Collection
38
Textured 60s-Inspired Suitcases
The RIMOWA Hammerschlag Collection Includes Two Pieces
37
Vintage Duty Free Retailers
ARI's Preloved Boutique at Lisbon Airport Encourages Eco Consumerism
36
Outerwear Travel Retailers
Canada Goose Recently Opened its First Location at Frankfurt Airport
35
In-Airport Toy Retailers
Toys R Us is Expanding its Retail Presence with Up to 24 Airport Stores
34
Modular Minimalist Travel Bags
The FIREFLYX Travel Bag is Designed for Frequent Fliers
33
Premium Skincare Amenity Kits
JetBlue's Mint Airline Amenity Kits Feature Multiple New York Brands
32
Luxury Airport Retail Expansions
Schiphol Airport's Lounge 2 Will Feature More Luxury Brands
31
AI-Powered Travel Services
'Kayak' Released a Suite of AI Features and an Intuitive Chatbot
30
Pocket-Sized Travel Kits
The Matador Blackout Sleep Mask + Earplugs is a Traveler's Best Friend
29
Conscientious Luxury Resorts
Fairmont Maldives, Sirru Fen Fushi Champions Sustainability
28
Multilingual AI Travel App
Traveluh Accounts for Different Cultural Nuances When Planning
27
Personalized Guided Audio Tours
WeGoTrip Slows Travel Down with Personalized Audio Guides
26
Eco-Safe Sunscreen Balms
Stream2Sea Introduces the SPF 40 EcoSafe Sheer Zinc Sport Sunscreen Balm
25
Luxe Retro-Inspired Luggage Designs
The Carl Friedrik Trunk Has a 90-Liter Capacity
24
Airline Amenity Add-Ons
Etihad Airways Launches a New Amenity Kit and Loungewear Selection
23
Travel-Friendly Serum Samplers
Derma-E Boasts the Deluxe Serum Sampler for Convenience
22
Sporty Solo Travel Platforms
SurfYogaBeer is a New York City-based Active & Social Travel Company
21
Post-Consumer Recycled Bottles
Sustainaholics Released a Line of Aluminum-Bottled Spirits
20
Luxury Departure Stores
Tbilisi Airport has a New Duty High-End Retailer named ATÜ Duty Free
19
Swiss Chocolate Retailer Expansions
Dufry has Won a Bid for Two New Airport Retail Locations
18
AI City Travel Planners
Travelicious is an AI Travel Planner Specifically for Cities
17
Map-Inspired Fleece Blankets
Xplorer Maps Offers Fleece Blankets for Those with Adventure Spirits
16
Wellness-Emphasizing Spa Programming
Grand Geneva Resort & Spa Announces Year of Wellness
15
Accessible Travel Agencies
Accessible Romania by Sano Touring Revolutionizes Travel
14
Regional Airport Retailers
Okanagan + Co at Kelowna International Airport Spotlights Local Goods
13
AI Language Assistant
Langy Looks at the Whole Sentence For a More Elevated Translation Approach
12
Comprehensive AI Trip Planners
TravelPal Recommends Activities, Walking Routes, Dinners, and More
11
Plant-Based Lifestyle Getaways
Calabash Cove Resort & Spa in Saint Lucia Offers a Unique Service
10
Social Trip-Planning Apps
TripMap Makes Trip Planning Easier with Expense Tracking and More
9
Airport Restaurant Gift Shops
Hogan's Homestead Offers Locally Sourced Gifts with Alcohol Service
8
Bespoke Wellness Trips
Naya Traveler Specializes in Crafting Bespoke Journeys Across Latin America
7
Mountainside-Inspired Bespoke Hotels
Bernard Dubois Renovates the Bouchardon Hotel in Paris
6
Children's Cruise Performances
Royal Caribbean Partners with The Wiggles for its Holiday Cruises
5
Family-Friendly Easter Hotel Stays
Hotel X Toronto’s Family Fun Package Boasts Perks for All Ages
4
Cost-Saving Hotel Promotions
Beach Town Travel Offers the Fourth Night Free on Bookings
3
Breathtaking Archipelago Getaways
Icelandair is Expanding Its Route to Include the Faroe Islands
2
Ottawa Spring Getaways
Gray Collection Hotels Offers Two Exciting Spring Offers
1
Digital International Move Support
Country Out Helps People Get Organized Before a Big Move
Related Ideas
Mega-Yacht Wellness Experiences
The Exclusive Alo Voyage Brings Pilates and More to the Coast
Verdant Adults-Only Destinations
W Hotels Introduces its All-Inclusive W Punta Cana
Impressive Endurance Running Accomplishments
Marathon Tours & Travel Celebrates Timothy Heitzwebel
Wellness Brand Experiences
Pilates and Influencer Events Are Shaping Lifestyle Marketing in Peru
Rom-Com Book-Inspired Trips
EF Ultimate Break Launched an Emily Henry Journey to Croatia
DIY-Style Vacation Offerings
Marriott Bonvoy Lets Canadian Travelers Curate Their Escapes
Wellness-Focused Hotel Upgrades
Proper Hospitality Expands Its Wellness Progrrams at Two Sites
Experiential Wellness Activations
Creating Significance Sets Up Its Well Design Summit
Nature-Inspired Hotel Expansions
Outbound Hotels Has Announced a Strategic Expansion
Rural Running Vacations
Airbnb and Strava are Motivating Gen Z to Book Run-Cations
Vibrant Luxury Theme Parks
BON Luxury Theme Park Aims to Transform Worldwide Travel
Luxe Soccer-Inspired Stays
Four Seasons Toronto Unveiled Experiences for FIFA 2026
Luxe Wellness Apparel Activations
alo Yoga Featured a Minimalist French Riviera Takeover
Longevity-Focused Hotel Initiatives
Novotel Longevity Everyday Upgrades the Guest Experience
Beauty-Wellness Hotel Suites
Wellness Rooms at Santa Monica Proper Hotel Feature Filterbaby
Responsible Retreat Standards
The Wellness Tourism Association Focuses on Ethics & Sustainability
Global Hospitality Expansions
Four Seasons Hotels and Resorts Announces New Plans for Its Business
Sober Sauna Experiences
Wellness Social Club Debuts ASCENSION: the Ultimate Sober Sauna Rave
Destination-Driven Travel Pieces
The Ritz-Carlton x Kilometre Paris Reimagines Iconic Places
All-Inclusive Trail Running Retreats
Marathon Sports Boasts the Dirt Camp Experience
Immersive Hospitality Wellness Experiences
Fairmont Hotels & Resorts Introduces Holistic Healing
Collaborative Seasonal Resort Activations
Laplaya Beach & Golf Resort Debuts the Après Sea Program
Branded Retro-Inspired Wellness Houses
Lifeway Foods is Hosting a Special Pop-Up in Palm Springs
Business-Focused Wellness Events
Willpower Announced the 2026 Edition of Wellness House
Next-Gen Mexican Retreats
The Hilton Cancun Mar Caribe is an All-Inclusive Mayan-Inspired Resort
Women-Led Travel Journeys
Geographic Expeditions Launched its 'Women of the World Collection'
Wellness Startup Accelerator Programs
Growth Studio Debuts Breakout Wellness UK
Summer Wellness Pubs
The Wellness Tap by Holland & Barrett Helps People Keep Energy Levels High
Corporate Travel Trends
Navan Reported Its Corporate Booking Data for FIFA World Cup Host Cities
Summer Camp-Inspired Travel Experiences
EF Ultimate Break Debuts Camp Ultimate, Targeting Gen Z
Story-Driven Adventure Tourism
Disney Expands Immersive Guided Travel Across Europe and Asia
Destination Luxury Festivals
Gstaad Launches a Luxury Wine and Food Festival in the Swiss Alps
Holistic Wellness Programs
Ananda in the Himalayas Combines Ancient Therapies for Stress Reduction
Local-Led Culinary Experiences
Intrepid Offers a Diverse Range of Food Tours for Curious Travelers
Luxury Sports Hospitality
The Ritz-Carlton Blends SailGP Access With Experiential Travel Packages
Waffles-Centric Travel Experiences
Choice Hotels International Conducts a Nationwide Survey
Hospitality Home Decor
Marriott Design Shop Launched Hotel-Inspired Furniture
Travel Organization Tools
Travel Planner Keeps Every Part Of Your Trip Organized In One Place
Free Women-Focused Wellness Events
BEDGEAR Presents Women's Wellness Day in Nebraska
Immersive Wellness Events
FUEGO’s Soul X Science Returned to London on May 16
Adventure Destination Platforms
Marriott Bonvoy Outdoors Connects Travelers to Activities
Travel-Focused Regional Websites
Tourism Authority of Thailand Debuts a Dedicated Online Portal
Curated Luxury Hotels
Aspen Hospitality Launches Nell Hotels Luxury Collection
Wellness-Driven Concept Homes
Zonda and Fischer Homes Unveiled the 2026 Virtual Concept Home
Holiday-Themed Hospitality Experiences
Four Seasons Hotels and Resorts Announces Its Holiday Plans
Luxury Experiential Rail Travel
Napa Valley Wine Train Combines Gourmet Dining and Winery Visits
Wellness Dining Experiences
CRISP & GREEN Combines Fitness Events With Healthy Meals
Underrated Travel Locations
Intrepid Travel Has Released Its Annual Not Hot List
India-Based Luxury Hotel Concepts
Series by Marriott Launches with 26 Properties in India
Residential Luxury Travel
Four Seasons Introduces Home-Like Suites for Extended Yacht Stays
Mid-Year Wellness Reports
ABC Fitness Calls Attention to The Reinforcement Shift
Luxury Safari Camps
The Hyatt Hotel Loyalty Program Expands Its Portfolio with New Experiences
Beer Beach Guides
Corona Released Its 2026 Beach 100 Guide With 27 New Coastal Destinations
Wearable-Linked Longevity Suites
Tulah Clinical Wellness Introduces the Tulah Life Index Program
Experiential Wellness Series
The Well Design Summit Debuts a New Soho Experiential Series
Wellness Shop-in-Shops
Wellness by Ulta Beauty Shares Immersive, Informative Experiences
Wellness Destination Memberships
Sweat & Tonic Unveils Holiday Gift Packages for Fitness Lovers
Customized K-Beauty Tours
NOL World's Personalized K-Beauty Curation Tour Helps Skincare Consumers
Wellness-Focused Summer Offerings
Shangri-La Toronto Introduced its 'Summer in Motion' Experience
World Cup Travel Packages
Raffles Boston Offers a Luxury World Cup Stay with Helicopter Transfers
European Food Tours
Air Canada Offers Curated Food Tourism Packages and Guides
Accessibility-Focused Villa Travel Destinations
Rental Escapes Debuts the Accessible Villas
Fantasy Book Vacation Tours
EF Ultimate Break Launches a Fourth Wing-Inspired European Adventure
Romantasy-Inspired European Getaways
EF Ultimate Break Introduced an ACOTAR Switzerland Tour
Experiential Workshop Programs
The Keio Plaza Hotel Tokyo Offers Cultural Art Programs
Integrated Travel Wellness
Fairmont’s 'Wellness Without Walls' Brings Flexible Routines to Travel
High-Profile Longevity Community Initiatives
Novotel Has Introduced the Novotel 37 Collective
Experiential Travel Campaigns
The China National Tourist Office in LA Seeks to Promote Travel
Wellness Recovery Events
Toronto's The Wellness Club Hosts an Immersive Social Wellness Experience
Ski Resort Hospitality Expansions
Vail Resorts is Expanding its Food and Drink Offerings
Gamified Destination Tourism
Connecticut Launches Rewards Platform for Local Exploration
Gastronomy-Based Travel Adventures
Tourradar Features Cross-Continental Culinary and Food Tours
World Cup Hospitality Kits
Newark’s ‘Stay & Play’ Packages Turn Hotels into FIFA 2026 Fan Hubs
Holistic Sports Equipment Partnerships
Moon World Resorts Taps Technogym for Its Business
Haute Hotel-Branded Travel Experiences
The Latest Four Seasons Private Jet Experience is Luxe
Summer-Long Wellness Series
ATEAM Joins Forces with The Surf Lodge in Montauk
Mountain Wellness Sanctuaries
The Aman Niseko Resort on Mount Moiwa is an Alpine Wellness Retreat
Expanded Wellness Retail Assortments
Target Added 30% More Wellness Products to Its Shelves
Luxury Hotel Residencies
EDITION and American Express Launch an Exclusive Montauk Cultural Weekend
Four-Day Longevity-Focused Wellness Programs
The Slow Retreat in Mallorca is Rejuvenating
CBD-Inspired Spa Enhancements
CauseMedic is Partnering with Resorts for National Wellness Month
Holistic Wellness Destinations
Virgin Active Mayfair Club is a New Social Wellness Club in the UK
Elegant Spring-Forward Experiences
Shangri-La Toronto Introduced 'Experience Spring in Bloom'
Curated Travel Experiences
Marriott International Caribbean & Latin America Highlight Activities
Inaugural Dedicated Ski Destinations
Rosewood Hotel Group is Opening a Site in the French Alps
Wellness Tracking Apps
Track Well Turns Personal Wellness Data Into Actionable Insights
Customized Soccer Tournament Packages
Roadtrips Unveiled 2026 FIFA World Cup Travel Packages
Comprehensive Wellness Hubs
Longevity Wellness Hub Opens in Riyadh
Culture-Driven Luxury Resorts
St. Regis Brings Mayan-Inspired Experiences to Costa Mujeres
Zen Practices-Inspired Hotel Expansions
JW Marriott Hotel Tokyo is a Significant Expansion
Personalised Immersive Wellness
Emergence at 113 Spring is a New Multi-Sensorial Wellness Curation
Personalized Health Optimization Experiences
SHA Has Unveiled Its 2026 Health Programs
Modern Travel Collaborations
American Express and STAUD Launch a Resortwear Collection
Modern Temple-Like Wellness Sanctuaries
BE Has Completed Woods Retreat
Event-Led Luxury Cruises
VidantaWorld Builds Yacht Itineraries Around Eclipses and Cultural Events
Back-to-Campus Wellness Tours
The Locked Into Wellness Tour Will Visit Six Universities
Digital Detox Retreats
NowHere Offers Texas Cabins Designed for Tech-Free Unplugging
New Year Travel Experiences
Trip.com Group Spotlights 2026 Lunar New Year Travel
Monochromatic Wellness Advent Calendars
BetterMe Store Offers the Wellness Journey Advent Calendar
Curated Romantic Hotel Getaways
The Four Seasons Hotel Montreal Hosted a 2026 V-Day Experience
Globally Inspired Sauna Destinations
The Sauna Summit Features a Diverse Sauna Collection
Wellness Experience Stores
BIRKENSTOCK Combines Footwear Care with Community Experiences
Strategic NFL Hospitality Partnerships
WorldSprings Teams Up with Dallas Cowboys & Cheerleaders
Luxury Beauty Destinations
A Niche Beauty Destination Offers Premium Services
Regional Travel Campaigns
Wego and Visit Qatar Partner for a Localized Campaign
Integrated Wellness Retreats
1 Hotel Hanalei Bay Launches a Nature-Based Performance Program
Slow Cultural Tourism
Jackie Chan Highlights Guilin, China's Nature and Heritage
Daytime Hotel Booking Platforms
Resortpass Notes Bookable Daycations for the Summer Season
Holistic Wellness Travel Campaigns
The Tourism Authority of Thailand Participates in WTM 2025
Eco-Friendly Tourism Campaigns
Dominica Launches a New Tourism Campaign Dubbed 'Nature of Love'
Longevity Holiday Resorts
TheLifeCo St. Lucia Introduces Flexible Wellness-Focused Stays
Survivor-Founded Pilates Retreats
Caitlin Sullivan Developed the Spring to Life Pilates Retreat
Multi-Benefit Wellness Bundles
Hotel X Toronto Introduces a New Experience Wellness Package
Women-Focused Wellness Retreats
Montevalle Resort & Spa Debuts the Full Moon Women’s Retreat
Luxury Lifestyle Boutique Expansions
TIA Wellness Resort Expands Its Dedicated Boutique
Event-Centric Camping Experiences
Huttopia Hosts World Cup Viewing and Activities at Its Campsites
Immersive Polar Exploration
Atlas Ocean Voyages Expands Luxury Arctic Expedition Travel
Immersive Art Travel Programs
Marriott launches artist residency stays
Summer-Ready Hotel-Savings Events
Palm Springs Preferred Small Hotels Launches Summer Splash 2026
Convenience-Focused Vacation Bundles
Southwest Airlines Debuts Getaways by Southwest
Women's Travel Packages
Goway is Launching the Solo Women Travel Line Featuring New Packages
Interactive Traveler-Focused Campaigns
Tessan Will Spotlight the 100 Travelers Campaign
Stress-Free Travel Resources
Pacific Mind Health Debuts '10 Ways to Travel with More Ease'
Bleisure Sales Networks
BWH Hotels Builds a Luxury Sales Team for Blended Business-Leisure Travel
Cultural All-Inclusive Resorts
Mondrian Cancun Blends Local Culture, Dining and Social Events
Four-Season Mountain Resorts
Cabot Revelstoke Expands Luxury Alpine Living Beyond Ski Season
Chef-Led Resort Experiences
The Ritz-Carlton Oʻahu Launches Culinary Events with Island Chefs
Curated Travel Plans
Travely Provides Ready-to-Use Itineraries for Stress-Free Exploration
Elevated Resort Culinary Menus
Sunset World Group Upgrades Its Cancun & Riviera Maya Experiences
Underwater Hospitality Suites
The Manta Resort Launches a Regenerative Ocean Retreat
Vineyard Trail Experiences
Yorkshire Wineries Unite to Offer a Multi-Stop Wine Tourism Journey
Slow Immersion Travel
Tripmasters Promotes Longer Stays and Experience-Focused Vacations
Modern Nature Therapy Retreats
arches Boasts the Serene Design for Sanctum
Global Sourcing-Focused Innovation Events
Made-In-China.com Hosted the Amazing April 2026 Event
Inaugural Summer Wellness Challenges
Restore Hyper Wellness Runs Its Summer Wellness Challenge
Elegant Ocean Traveling Deals
Hilton and Explora Journeys Announce a New Ocean Travel Experience
Hotel-Bound Artist Exhibitions
The Art Platform MvVO ART Launches an Open Call for Artists
Seasonal Winery Experience Offerings
Balfour Winery Debuts Its Event-Led Visitor Programme
Travel Planning Workspaces
Joy Trip Helps Travelers Create And Organize Better Adventures
Mountain Wellness Expansions
Hotel Hubertus Spa Expansion is a Wellness Renovation