39 Equestrian Innovations
From Dead Horse Prank Pillows to Horses in Halloween Outfits
Implications - There is a visible shift occurring in the pet industry, with pet owners demanding more than pet maintenance. Today's animal owner sees their cuddly critter as a member of the family that should be treated as such, resulting in products made to create or encourage a pet's personality. This is true for all kinds of pets, from small dogs to horses trained for riding.