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Designers Compete for the Caulfield Cup in Australia

By: Going Like Sixty - Published:   Updated: May 18 2011 • References: promotions.theage.au
Designers can get a quick break right out of the gate if their fashion is picked as the winner of the Caulfield Classic Style Award. The catch is that the fashion designs are to be worn at a horse race.

The Caulfield Classic is Australia's biggest horse race and the place to be seen. The designs will be paraded during the festivities.

Implications - The winning design is chosen by people who vote for their favorite outfit. The winner will get a $5,000 cash prize and put into a draw to win BMW Caulfield Cup Day experience that includes a day of pampering. The images in the gallery feature some of the fashions that are in the running for the grand prize.

Stats for Fashion Horse Race Trending: Older & Chilly
Traction: 10,110 clicks in 313 w
Interest: 4 minutes
Concept: Fashion Horse Race
Related: 66 examples / 51 photos
Segment: Females, 18-55
Comparison Set: 24 similar articles, including: citroen design competition, milk packaging design contests, and all-star show design contest.